booking.com

FREE Website SEO Audit Report for booking.com

We fetched SEO Data for booking.com : 07:01:06 AM - Tue, 13 May 2014
Perform a REFRESH

The Title TAG for this website is : Booking.com: 460,847 hotels worldwide. 29+ million hotel reviews.
SEO best practice : Less than 70 characters, due to this being the limit that Google actually displays within search results.
You should find your main keywords at the front and secondary keywords following these :
Example: Main Keywords Secondary Keywords | Brand Name

The Title should be coded as follows:

Is the Title TAG Important?

The title TAG is important and is used not by not only Google but by browsers. See in the example below the Chameleon title TAG in 2 places:-

The title TAG will appear at the top of the Google Chrome and Mozilla Firefox web browsers.

Where does Google use the Title TAG?

If you search in Google for example "Birmingham SEO Company" you will see the following as shown here:-

In Google you can see the title tag as the top line of information above the website URL which appears in all search results.

The title tag is the main text that will describe your website. This is one of the most important on-page SEO factors to get correct. The key is to ensure your page title is relevant and not the same across the complete website.

If you add more characters / words into your title tag you are reducing the keyword density of the individual words. This is important as the keyword density is part of the Google algorithm calculation.

If you look at the Chameleon title tag you can see that we have more than 70 characters and this is done on purpose to create the end result which is us being top of Google for our chosen keywords. If you need help then get in touch with us.

Website Description : Big savings on hotels in 65,000 destinations worldwide. Browse hotel reviews and find the guaranteed best price on hotels for all budgets.

SEO best practice : The description should be between 150 and 160 characters.

It is recommened to include you keywords in the description for each page but this should be written for humans.

The Description Meta Tag should be coded as follows:

The description tag is heavily important for improving click-through via search engines. This is an advertisement about what the specific website page content is about. This is one of the most important on-page SEO factors to get correct. Ensure your meta description is relating to the meta title. If you need help then get in touch with us.

Where does the meta description appear in Google?

Within Google search results the Meta Description is what Google uses under the website URL. If you look above you will see the description under www.chameleonwebservices.co.uk

Avoid Duplicate Meta description Tags

The key here is to ensure that each page has its own description that is relevant to the page content. If is OK sometimes to leave the meta description blank and when this is the case Google will use page content data to provide users with a description of the web page.

Meta TAG Keywords

Even though meta keywords do not play a major part in search engines you should consider using them still. These are key phrases about the products or services that the webpage content is about.

Website Keywords : lodging, accommodation, hotel, Hotels, special offers, packages, specials, weekend breaks, city breaks, deals, budget, cheap, discount, savings

Try to pick around 10 to 15 keywords only and enter them with the most important keywords at the front.

The Keywords Meta Tag should be coded as follows:

Ensure that you have coded your meta data for the keywords as above.

Website IP Address

The IP address of website can provide information as the location of the web hosting server. Using the IP address of web hosting server to a geographical location is known as geolocation.

Website IP : 5.57.16.220

You can use this IP address to check how many websites are actually hosted on one web hosting server. Remember that if you host your website on shared hosting and the same server is hosting bad websites then this can have a negative effect on your website rankings.

Hosting Server Information

Website Server Info:
HTTP/1.1 200 OK
Server: nginx
Date: Tue, 13 May 2014 07:01:08 GMT
Content-Type: text/html; charset=UTF-8
Content-Length: 195722
Connection: close
Vary: User-Agent, Accept-Encoding
X-Recruiting: Like HTTP headers? Come write ours: https://workingatbooking.com

Google Page Rank

The Google page rank of a website is a figure between 1 and 10 that Google provides which gives an indication of the quality and power of a website. To find out more information about Google Page Rank click here

Website Page Rank : 7

Alexa Rank of Website

Alexa provides a traffic rank which can show how much traffic a website is getting compared to every other website on the internet.

Website Alexa Rank: 121

Website Age

The age of a website is an important factor in Google's eyes. Google does not provide a page rank score until the website is over 6 months old.

Website Registered Since : 17-apr-1998

Keyword Optimisation

The Google robot can not see how lovely a website looks but takes the words from the page. To understand what information Google takes from a website we have provided the following:

Website Single Words :
and => 40
from => 35
the => 34
2014 => 32
to => 30
hotels => 25
in => 24
booking => 22
of => 20
this => 20
at => 20
reviews => 18
hotel => 18
your => 18
are => 18
Score => 16
people => 16
2015 => 16
Latest => 15
looking => 15
There => 15
ago => 15
9 => 14
Dollar => 13
is => 11
more => 11
Sign => 10
4 => 10
minutes => 10
a => 10
London => 9
The => 9
1 => 9
2 => 9
Very => 9
5 => 9
8 => 9
3 => 9
New => 9
10 => 8
deals => 8
18 => 8
very => 8
apartments => 8
We => 8
by => 8
6 => 7
Hotel => 7
properties => 7
24 => 7
for => 7
on => 7
7 => 7
condo => 7
address => 7
can => 7
account => 7
staff => 7
You => 7
with => 7
All => 7
Deals => 7
good => 7
No => 6
email => 6
Dubai => 6
or => 6
English => 6
all => 6
17 => 6
United => 6
our => 6
Secret => 6
14 => 6
was => 6
16 => 6
27 => 5
Bookingcom => 5
26 => 5
villas => 5
30 => 5
May => 5
America => 5
here => 5
12 => 5
11 => 5
States => 5
I => 5
15 => 5
motels => 5
bookings => 5
Close => 5
20 => 5
22 => 5
21 => 5
Great => 5
29 => 4
28 => 4
hostels => 4
next => 4
Peso => 4
23 => 4
Good => 4
York => 4
41 => 4
US => 4
bed => 4
April => 4
25 => 4
13 => 4
information => 4
See => 4
March => 4
Loading => 4
Tower => 4
stars => 4
any => 4
an => 4
June => 4
November => 4
July => 4
you => 4
December => 4
free => 4
» => 4
January => 4
February => 4
September => 4
October => 4
have => 4
access => 4
August => 4
Date => 4
location => 4
Excellent => 4
hours => 4
19 => 4
Change => 3
(US) => 3
Pound => 3
get => 3
Apartments => 3
breakfasts => 3
languages => 3
Manage => 3
Wonderful => 3
Hotels => 3
first => 3
time => 3
send => 3
This => 3
Please => 3
destinations => 3
&163 => 3
service => 3
website => 3
right => 3
yet => 3
Start => 3
Month => 3
error => 3
property => 3
Dinar => 3
Oops => 3
well => 3
We'll => 3
Staff => 3
Your => 3
has => 3
room => 3

Website Double Words :
ago There => 15
Latest booking => 15
There are => 15
people looking => 15
at this => 15
looking at => 15
Score from => 15
hotel from => 15
this hotel => 13
minutes ago => 10
Sign in => 8
Very good => 7
Secret Deals => 6
reviews Very => 6
3 4 => 5
4 5 => 5
2 3 => 5
9 10 => 5
1 2 => 5
8 9 => 5
7 8 => 5
6 7 => 5
5 6 => 5
of America => 5
to the => 5
in to => 5
States of => 5
condo hotels => 5
email address => 5
You can => 5
United States => 5
19 20 => 4
18 19 => 4
20 21 => 4
22 23 => 4
17 18 => 4
23 24 => 4
21 22 => 4
12 13 => 4
11 12 => 4
10 11 => 4
24 25 => 4
of the => 4
13 14 => 4
15 16 => 4
14 15 => 4
16 17 => 4
2014 June => 4
2015 February => 4
February 2015 => 4
January 2015 => 4
2014 January => 4
2014 December => 4
December 2014 => 4
2015 March => 4
March 2015 => 4
New York => 4
hours ago => 4
good 8 => 4
April 2015 => 4
2015 April => 4
November 2014 => 4
2014 November => 4
June 2014 => 4
2014 July => 4
29 30 => 4
28 29 => 4
26 27 => 4
27 28 => 4
July 2014 => 4
2014 August => 4
2014 October => 4
October 2014 => 4
September 2014 => 4
2014 September => 4
August 2014 => 4
25 26 => 4
May 2014 => 4
reviews Good => 3
the staff => 3
and the => 3
and breakfasts => 3
bed and => 3
are 18 => 3
9 hotels => 3
to your => 3
your email => 3
English (US) => 3
in the => 3
or more => 3
reviews Excellent => 3
Start here => 3
No account => 3
18 people => 3
on the => 3
See more => 3
more properties => 3
properties in => 3

Website Triple Words :
ago There are => 15
looking at this => 15
people looking at => 15
this hotel from => 13
at this hotel => 13
minutes ago There => 10
reviews Very good => 6
4 5 6 => 5
5 6 7 => 5
6 7 8 => 5
7 8 9 => 5
3 4 5 => 5
8 9 10 => 5
2 3 4 => 5
States of America => 5
1 2 3 => 5
United States of => 5
20 21 22 => 4
19 20 21 => 4
18 19 20 => 4
21 22 23 => 4
23 24 25 => 4
25 26 27 => 4
24 25 26 => 4
17 18 19 => 4
22 23 24 => 4
14 15 16 => 4
10 11 12 => 4
9 10 11 => 4
26 27 28 => 4
11 12 13 => 4
12 13 14 => 4
15 16 17 => 4
13 14 15 => 4
16 17 18 => 4
June 2014 July => 4
January 2015 February => 4
2015 February 2015 => 4
2014 January 2015 => 4
December 2014 January => 4
2014 December 2014 => 4
February 2015 March => 4
2015 March 2015 => 4
hours ago There => 4
Very good 8 => 4
2015 April 2015 => 4
March 2015 April => 4
November 2014 December => 4
2014 November 2014 => 4
Sign in to => 4
2014 July 2014 => 4
2014 June 2014 => 4
May 2014 June => 4
28 29 30 => 4
July 2014 August => 4
2014 August 2014 => 4
October 2014 November => 4
September 2014 October => 4
2014 September 2014 => 4
August 2014 September => 4
27 28 29 => 4
2014 October 2014 => 4
more properties in => 3
See more properties => 3
bed and breakfasts => 3
are 18 people => 3
There are 18 => 3
18 people looking => 3
to see Secret => 2
Please enter a => 2
a valid email => 2
enter a valid => 2
email address is => 2
in to see => 2
Secret Deals Sign => 2
your email address => 2
at this condo => 2
this condo hotel => 2
in to your => 2
here Sign in => 2
Start here Sign => 2
Deals Sign in => 2
No account yet => 2
account yet Start => 2
yet Start here => 2
see Secret Deals => 2
New York City => 2
Your signup was => 2
9 people looking => 2
are 9 people => 2
signup was successful => 2
You're done You => 2
can close this => 2
You can close => 2
done You can => 2
There are 9 => 2
24 minutes ago => 2
English (UK) English => 2
(UK) English (US) => 2
to your account => 2
41 other languages => 2
and 41 other => 2
booking 24 minutes => 2
Latest booking 24 => 2
try again later => 2
valid email address => 2
Secret Deals and => 2
30 31 Month => 2
31 Month May => 2
Month May 2014 => 2
29 30 31 => 2
Day 1 2 => 2
more information Close => 2
Tower of London => 2
Date Day 1 => 2
US US Dollar => 2
S Singaporean Dollar => 2
booking 3 hours => 2
3 hours ago => 2
Millennium Hotel London => 2
Latest booking 3 => 2
AUD Australian Dollar => 2
&163 Pound Sterling => 2
CAD Canadian Dollar => 2
for more information => 2
here for more => 2
next booking on => 2
booking on the => 2
on the go => 2
your next booking => 2
Make your next => 2
Dubai Score from => 2
Personalize your deals => 2
close this window => 2
the go Download => 2
go Download Bookingcom's => 2
uses cookies Click => 2
cookies Click here => 2
Click here for => 2
website uses cookies => 2
This website uses => 2
Download Bookingcom's free => 2
Bookingcom's free apps => 2
condo hotel from => 2
Email address Password => 2
An error has => 2
error has occurred => 2
50% or more => 2
hotel from &163117 => 2
Hotel Score from => 2
Oops An error => 2
and the staff => 2

Website Four Words :
people looking at this => 15
at this hotel from => 13
looking at this hotel => 13
minutes ago There are => 10
6 7 8 9 => 5
7 8 9 10 => 5
4 5 6 7 => 5
1 2 3 4 => 5
5 6 7 8 => 5
United States of America => 5
2 3 4 5 => 5
3 4 5 6 => 5
19 20 21 22 => 4
18 19 20 21 => 4
17 18 19 20 => 4
20 21 22 23 => 4
21 22 23 24 => 4
23 24 25 26 => 4
22 23 24 25 => 4
16 17 18 19 => 4
10 11 12 13 => 4
24 25 26 27 => 4
9 10 11 12 => 4
8 9 10 11 => 4
11 12 13 14 => 4
12 13 14 15 => 4
14 15 16 17 => 4
13 14 15 16 => 4
15 16 17 18 => 4
May 2014 June 2014 => 4
2014 January 2015 February => 4
December 2014 January 2015 => 4
2014 December 2014 January => 4
November 2014 December 2014 => 4
January 2015 February 2015 => 4
2015 February 2015 March => 4
hours ago There are => 4
March 2015 April 2015 => 4
2015 March 2015 April => 4
February 2015 March 2015 => 4
2014 November 2014 December => 4
2014 October 2014 November => 4
June 2014 July 2014 => 4
2014 June 2014 July => 4
27 28 29 30 => 4
26 27 28 29 => 4
2014 July 2014 August => 4
July 2014 August 2014 => 4
September 2014 October 2014 => 4
2014 September 2014 October => 4
August 2014 September 2014 => 4
2014 August 2014 September => 4
25 26 27 28 => 4
October 2014 November 2014 => 4
are 18 people looking => 3
There are 18 people => 3
ago There are 18 => 3
See more properties in => 3
18 people looking at => 3
reviews Very good 8 => 3
ago There are 9 => 2
this hotel from &163117 => 2
24 minutes ago There => 2
There are 9 people => 2
Secret Deals Sign in => 2
to see Secret Deals => 2
see Secret Deals Sign => 2
looking at this condo => 2
at this condo hotel => 2
Start here Sign in => 2
Latest booking 24 minutes => 2
yet Start here Sign => 2
account yet Start here => 2
booking 24 minutes ago => 2
No account yet Start => 2
in to see Secret => 2
Sign in to see => 2
30 31 Month May => 2
31 Month May 2014 => 2
Month May 2014 June => 2
29 30 31 Month => 2
28 29 30 31 => 2
Day 1 2 3 => 2
Date Day 1 2 => 2
can close this window => 2
Oops An error has => 2
9 people looking at => 2
are 9 people looking => 2
You're done You can => 2
done You can close => 2
An error has occurred => 2
You can close this => 2
Please enter a valid => 2
this condo hotel from => 2
enter a valid email => 2
go Download Bookingcom's free => 2
for more information Close => 2
on the go Download => 2
booking on the go => 2
your next booking on => 2
next booking on the => 2
here for more information => 2
Click here for more => 2
Download Bookingcom's free apps => 2
and 41 other languages => 2
This website uses cookies => 2
website uses cookies Click => 2
cookies Click here for => 2
uses cookies Click here => 2
Make your next booking => 2
the go Download Bookingcom's => 2
booking 3 hours ago => 2
Your signup was successful => 2
a valid email address => 2
3 hours ago There => 2
Latest booking 3 hours => 2
in to your account => 2
English (UK) English (US) => 2

Total Number of Links on the Webpage

The total number of links on a website gives you an idea of where the Google robot is going to follow when on the website.

Website Total Links : 324

How many of these Links are Unique

Website Unique Links : 276

Website All Unique Links :
http://www.booking.com/
http://www.booking.com/index.en-gb.html
http://www.booking.com/index.de.html
http://www.booking.com/index.nl.html
http://www.booking.com/index.fr.html
http://www.booking.com/index.es.html
http://www.booking.com/index.ca.html
http://www.booking.com/index.it.html
http://www.booking.com/index.pt-pt.html
http://www.booking.com/index.pt-br.html
http://www.booking.com/index.no.html
http://www.booking.com/index.fi.html
http://www.booking.com/index.sv.html
http://www.booking.com/index.da.html
http://www.booking.com/index.cs.html
http://www.booking.com/index.hu.html
http://www.booking.com/index.ro.html
http://www.booking.com/index.ja.html
http://www.booking.com/index.zh-cn.html
http://www.booking.com/index.zh-tw.html
http://www.booking.com/index.pl.html
http://www.booking.com/index.el.html
http://www.booking.com/index.ru.html
http://www.booking.com/index.tr.html
http://www.booking.com/index.bg.html
http://www.booking.com/index.ar.html
http://www.booking.com/index.ko.html
http://www.booking.com/index.he.html
http://www.booking.com/index.lv.html
http://www.booking.com/index.uk.html
http://www.booking.com/index.id.html
http://www.booking.com/index.ms.html
http://www.booking.com/index.th.html
http://www.booking.com/index.et.html
http://www.booking.com/index.hr.html
http://www.booking.com/index.lt.html
http://www.booking.com/index.sk.html
http://www.booking.com/index.sr.html
http://www.booking.com/index.sl.html
http://www.booking.com/index.vi.html
http://www.booking.com/index.tl.html
http://www.booking.com/index.is.html
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javascript:void(0);
#
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javascript:void(0)
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http://www.booking.com/destinationfinder.html;dsf_header=1
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#checkin_year_month
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#toggle_advaced_search
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