bt.com
FREE Website SEO Audit Report for bt.com
We fetched SEO Data for bt.com : 02:55:11 PM - Tue, 25 Feb 2014
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FREE SEO WEBSITE REPORT FOR bt.com
Below is the detail relating to the information that we gathered from bt.com website.
This information is very important to be checked and then corrected if there are any problems found. This is only a summary report containing the basic important on-page SEO information required, if you would like a more indepth report please contact us.
Title Tag
The Title TAG for this website is : BT - Broadband, TV, phone, home & business
SEO best practice : Less than 70 characters, due to this being the limit that Google actually displays within search results.
You should find your main keywords at the front and secondary keywords following these :
Example: Main Keywords Secondary Keywords | Brand Name
SEO Opinion : The title is the correct length - GREAT
The Title should be coded as follows:
<head>
<title>BT - Broadband, TV, phone, home & business</title>
</head>
Is the Title TAG Important?
The title TAG is important and is used not by not only Google but by browsers. See in the example below the Chameleon title TAG in 2 places:-
The title TAG will appear at the top of the Google Chrome and Mozilla Firefox web browsers.
Where does Google use the Title TAG?
If you search in Google for example "Birmingham SEO Company" you will see the following as shown here:-
In Google you can see the title tag as the top line of information above the website URL which appears in all search results.
The title tag is the main text that will describe your website. This is one of the most important on-page SEO factors to get correct. The key is to ensure your page title is relevant and not the same across the complete website.
If you add more characters / words into your title tag you are reducing the keyword density of the individual words. This is important as the keyword density is part of the Google algorithm calculation.
If you look at the Chameleon title tag you can see that we have more than 70 characters and this is done on purpose to create the end result which is us being top of Google for our chosen keywords. If you need help then get in touch with us.
Meta Tag Description
Website Description : Broadband, phone lines and digital TV for UK homes. Mobile, security, networked IT and voice services for businesses and organisations around the world.
SEO best practice : The description should be between 150 and 160 characters.
It is recommened to include you keywords in the description for each page but this should be written for humans.
SEO Opinion : GOOD
The Description Meta Tag should be coded as follows:
<head>
<meta name="description" content="Broadband, phone lines and digital TV for UK homes. Mobile, security, networked IT and voice services for businesses and organisations around the world.">
</head>
The description tag is heavily important for improving click-through via search engines. This is an advertisement about what the specific website page content is about. This is one of the most important on-page SEO factors to get correct. Ensure your meta description is relating to the meta title. If you need help then get in touch with us.
Where does the meta description appear in Google?
Within Google search results the Meta Description is what Google uses under the website URL. If you look above you will see the description under www.chameleonwebservices.co.uk
Avoid Duplicate Meta description Tags
The key here is to ensure that each page has its own description that is relevant to the page content. If is OK sometimes to leave the meta description blank and when this is the case Google will use page content data to provide users with a description of the web page.
Meta TAG Keywords
Even though meta keywords do not play a major part in search engines you should consider using them still. These are key phrases about the products or services that the webpage content is about.
Website Keywords : BT, BT.com, broadband, phone lines, mobile, digital TV, BT Vision, IT services, web hosting, domain names, business, outsourcing, hosting, it network, data security, mobility
Try to pick around 10 to 15 keywords only and enter them with the most important keywords at the front.
The Keywords Meta Tag should be coded as follows:
<head>
<meta name="keywords" content="BT, BT.com, broadband, phone lines, mobile, digital TV, BT Vision, IT services, web hosting, domain names, business, outsourcing, hosting, it network, data security, mobility">
</head>
Ensure that you have coded your meta data for the keywords as above.
Website IP Address
The IP address of website can provide information as the location of the web hosting server. Using the IP address of web hosting server to a geographical location is known as geolocation.
Website IP : 193.113.9.162
You can use this IP address to check how many websites are actually hosted on one web hosting server. Remember that if you host your website on shared hosting and the same server is hosting bad websites then this can have a negative effect on your website rankings.
Hosting Server Information
Website Server Info:
HTTP/1.1 302 Moved Temporarily
Content-Type: text/html
Date: Tue, 25 Feb 2014 14:55:13 GMT
Location: http://home.bt.com
Connection: close
Content-Length: 0
HTTP/1.1 200 OK
Date: Tue, 25 Feb 2014 14:55:13 GMT
Content-Type: text/html; charset=UTF-8
Content-Length: 174760
Connection: close
Server: BT Web Server
Vary: Accept-Encoding
Cache-Control: max-age=120
X-UA-Compatible: IE=Edge
x-powered-by: Servlet/2.5 JSP/2.1
x-powered-by: Servlet/2.5 JSP/2.1
Age: 92
Last-Modified: Tue, 25 Feb 2014 14:53:41 GMT
Expires: Tue, 25 Feb 2014 14:55:41 GMT
Google Page Rank
The Google page rank of a website is a figure between 1 and 10 that Google provides which gives an indication of the quality and power of a website. To find out more information about
Google Page Rank click here
Website Page Rank : 7
Alexa Rank of Website
Alexa provides a traffic rank which can show how much traffic a website is getting compared to every other website on the internet.
Website Alexa Rank: 1315
Keyword Optimisation
The Google robot can not see how lovely a website looks but takes the words from the page. To understand what information Google takes from a website we have provided the following:
Website Single Words : BT => 58
news => 37
TV => 24
to => 23
Sport => 21
the => 19
your => 19
of => 15
and => 15
a => 13
Your => 12
package => 12
UK => 11
in => 11
The => 10
My => 10
News => 10
Pictures => 9
on => 9
video => 9
phone => 9
& => 9
Points => 8
Talking => 8
Help => 8
broadband => 8
Tech => 8
latest => 8
Videos => 8
you => 7
features => 7
up => 7
help => 7
0 => 6
have => 6
Next => 6
Infinity => 6
Get => 6
home => 6
Odd => 6
Broadband => 6
Motoring => 6
Previous => 6
from => 5
Phone => 5
is => 5
Features => 5
Find => 5
Track => 4
online => 4
Games => 4
reviews => 4
World => 4
account => 4
as => 4
All => 4
How => 4
by => 4
has => 4
Most => 4
now => 4
new => 3
our => 3
4 => 3
drain => 3
at => 3
See => 3
Reviews => 3
Hub => 3
an => 3
speed => 3
Report => 3
Set => 3
order => 3
bill => 3
usage => 3
Gadgets => 3
my => 3
Log => 3
for => 3
Check => 3
about => 3
get => 3
that => 3
world => 3
with => 3
more => 3
Website Double Words :
BT Sport => 19
UK news => 9
Points Pictures => 8
Talking Points => 8
Pictures Videos => 8
package Your => 8
Previous Next => 6
Tech news => 5
Odd news => 5
My BT => 5
The latest => 5
TV BT => 4
News Features => 4
BT TV => 4
Motoring news => 4
TV news => 4
Sport BT => 4
How to => 4
broadband speed => 3
Set up => 3
news UK => 3
Infinity package => 3
to get => 3
Track your => 3
TV from => 3
Find a => 3
from BT => 3
get BT => 3
video TV => 3
TV package => 3
BT Broadband => 3
BT Infinity => 3
your BT => 3
Website Triple Words :
Talking Points Pictures => 8
Points Pictures Videos => 8
TV BT Sport => 4
BT Sport BT => 4
UK news UK => 3
How to get => 3
to get BT => 3
news UK news => 3
TV from BT => 3
BT TV BT => 3
news Tech news => 2
of children's TV => 2
lack of children's => 2
Tech news Tech => 2
to My BT => 2
cross 200ftdeep drain => 2
names cut house => 2
cut house prices => 2
your broadband speed => 2
video UK news => 2
features Add BT => 2
calling features Add => 2
Your calling features => 2
prices in pics => 2
house prices in => 2
Track your order => 2
get BT Sport => 2
to cross 200ftdeep => 2
BT Talking Points => 2
flash as meteorite => 2
Get a Hub => 2
news reviews and => 2
Tech & Gadgets => 2
News Features Talking => 2
meteorite hit moon => 2
Features Talking Points => 2
Odd news Man => 2
news Man tries => 2
Previous Next video => 2
Rude street names => 2
street names cut => 2
Visible flash as => 2
package Your calling => 2
Man tries to => 2
tries to cross => 2
as meteorite hit => 2
your BT account => 2
package Your TV => 2
Infinity package Your => 2
Your Infinity package => 2
package Your Infinity => 2
Your TV package => 2
BT Broadband BT => 2
TV package Your => 2
package Your BT => 2
Your BT Sport => 2
BT Sport Your => 2
broadband package Your => 2
Help BT Sport => 2
BT Customers Change => 2
Change Your broadband => 2
Existing BT Customers => 2
Sport Your phone => 2
Your phone package => 2
Your broadband package => 2
Customers Change Your => 2
phone package Your => 2
Website Four Words :
Talking Points Pictures Videos => 8
TV BT Sport BT => 3
BT TV BT Sport => 3
UK news UK news => 3
How to get BT => 3
Infinity package Your TV => 2
package Your TV package => 2
Your TV package Your => 2
TV package Your BT => 2
Your Infinity package Your => 2
package Your Infinity package => 2
Change Your broadband package => 2
package Your BT Sport => 2
Customers Change Your broadband => 2
BT Customers Change Your => 2
broadband package Your Infinity => 2
BT Sport Your phone => 2
Visible flash as meteorite => 2
calling features Add BT => 2
flash as meteorite hit => 2
as meteorite hit moon => 2
BT Talking Points Pictures => 2
Your calling features Add => 2
package Your calling features => 2
Existing BT Customers Change => 2
Sport Your phone package => 2
Your phone package Your => 2
phone package Your calling => 2
Your BT Sport Your => 2
Your broadband package Your => 2
tries to cross 200ftdeep => 2
Man tries to cross => 2
Tech news Tech news => 2
news Man tries to => 2
to cross 200ftdeep drain => 2
to get BT Sport => 2
names cut house prices => 2
street names cut house => 2
house prices in pics => 2
Rude street names cut => 2
cut house prices in => 2
Odd news Man tries => 2
Features Talking Points Pictures => 2
News Features Talking Points => 2
lack of children's TV => 2
video UK news UK => 2
Total Number of Links on the Webpage
The total number of links on a website gives you an idea of where the Google robot is going to follow when on the website.
Website Total Links : 437
How many of these Links are Unique
Website Unique Links : 325
Website All Unique Links :
//img01.bt.co.uk/s/assets/190214/images/favicon.ico
//img01.bt.co.uk/s/assets/190214/images/apple-touch-icon.png
//img01.bt.co.uk/s/assets/190214/images/apple-touch-icon-72x72.png
//img01.bt.co.uk/s/assets/190214/images/apple-touch-icon-114x114.png
//img01.bt.co.uk/s/assets/190214/css/noscript.css
//img01.bt.co.uk/s/assets/190214/css/common-reset.css
//img01.bt.co.uk/s/assets/190214/css/header.css
//img01.bt.co.uk/s/assets/190214/css/common.css
//assets.bt.com/v1/btcomd/assets/css/dante.sales.promo.css
//img01.bt.co.uk/s/assets/190214/css/ie7.css
//img01.bt.co.uk/s/assets/190214/css/ie8.css
//img01.bt.co.uk/s/assets/190214/css/ie9.css
#page-wrapper
http://home.bt.com
http://www.bt.com
http://business.bt.com
http://www.globalservices.bt.com
http://www.btplc.com
http://www.globalservices.bt.com/LanguageUL.do?method=VIEW
'#'>
http://www.productsandservices.bt.com
http://www.productsandservices.bt.com/consumerProducts/displayPnSHub.do?btheader_primarynav_index=2
http://www.bt.com/mybt
http://www.bt.com/help/home/
http://sport.bt.com/
http://www.bt.com/personal/contactus
http://home.bt.com/news-01363796671918
http://home.bt.com/entertainment-01363796671703
http://home.bt.com/lifestyle-01363796671428
http://home.bt.com/tech-gadgets-01363796672063
http://business.bt.com/
http://business.bt.com/broadband-and-internet/
http://business.bt.com/packages/
http://business.bt.com/phone-services/
http://www.insight.bt.com/en
https://secure.business.bt.com/account/login.htm
https://secure.business.bt.com/account/login.htm?tabId=2
https://secure.business.bt.com/account/login.htm?tabId=1
http://btbusiness.custhelp.com/app/home/
https://secure.business.bt.com/OrderManagement/Online/OrderManagementIndex.aspx
https://secure.business.bt.com/FaultManagement/Online/OnlineHubPage.aspx
http://www.globalservices.bt.com/
http://www.globalservices.bt.com/products
http://www.globalservices.bt.com/solutions
http://www.globalservices.bt.com/industries
http://www.globalservices.bt.com/whybt
http://www.globalservices.bt.com/lets_talk
http://www.globalservices.bt.com/my_account
http://www.btplc.com/
http://www.btplc.com/sharesandperformance/index.cfm
http://www.btplc.com/news/index.cfm
http://www.btplc.com/betterfuture/
http://www.btplc.com/innovation/index.cfm
http://www.btplc.com/careercentre/index.cfm
http://www.btplc.com/Thegroup/ContactBT/index.htm
http://www.productsandservices.bt.com/consumerProducts/displayTopic.do?topicId=30549
http://www.productsandservices.bt.com/consumerProducts/displayTopic.do?topicId=27272
http://www.btconferencing.co.uk/
http://www.btengageit.com/
http://www.marketing-solutions.bt.com/
http://www.btfon.com/
http://www.btireland.ie/index.shtml
http://www.shop.bt.com/
http://www.websites.bt.com/
http://www.businessdirect.bt.com/
http://www.btexpedite.com/
http://www.btexpedite.com/services-solutions/ecommerce
http://www.btexpedite.com/services-solutions/learning/
http://www.openreach.co.uk/orpg/home/home.do
http://www.bt.com/includingyou
http://www.btexchanges.com/
http://www.btwholesale.com/
http://connectedhome.bt.com/
/
javascript:;
http://www.productsandservices.bt.com/products/broadband/packages?s_cid=con_fly_pns_buy_bb
http://www.productsandservices.bt.com/products/broadband/packages?infinity=yes&s_cid=con_fly_pns_buy_inf
http://www.productsandservices.bt.com/products/tv/packages?s_cid=con_fly_pns_buy_tv
http://sport.bt.com/pages/sport/?s_cid=con_fly_pns_buy_sport
http://www.productsandservices.bt.com/products/landline/packages?s_cid=con_fly_pns_buy_ph
http://www.productsandservices.bt.com/products/broadband?s_cid=con_fly_pns_learn_bb
http://www.productsandservices.bt.com/products/broadband/infinity?s_cid=con_fly_pns_learn_inf
http://www.productsandservices.bt.com/products/tv?s_cid=con_fly_pns_learn_tv
http://sport.bt.com/pages/sport/?s_cid=con_fly_pns_learn_sport
http://www.productsandservices.bt.com/products/landline?s_cid=con_fly_pns_learn_ph
http://www.productsandservices.bt.com/consumerProducts/displayTopic.do?topicId=27281&s_cid=con_fly_pns_change_bb
http://www.productsandservices.bt.com/consumerProducts/displayTopic.do?topicId=27281&upg=inf&s_cid=con_fly_pns_change_inf
http://www.productsandservices.bt.com/consumerProducts/displayTopic.do?topicId=34210&s_cid=con_fly_pns_change_TV
http://www.productsandservices.bt.com/consumerProducts/displayTopic.do?topicId=37055&s_cid=con_fly_pns_change_sport
http://www.productsandservices.bt.com/consumerProducts/displayTopic.do?topicId=33572&s_cid=con_fly_pns_change_ph
http://www.productsandservices.bt.com/consumerProducts/displayTopic.do?topicId=28921&s_cid=con_fly_pns_change_cf
http://www.productsandservices.bt.com/consumerProducts/displayTopic.do?topicId=27270&s_cid=con_fly_pns_add_tv
http://sport.bt.com/pages/sport/?s_cid=con_fly_pns_add_sport
http://www.btsport.com/
http://www.btsport.com
http://sport.bt.com/football-01363810438492
http://sport.bt.com/rugby-union-01363810542305
http://sport.bt.com/women-in-sport-01363810554207
http://sport.bt.com/more-sport-01363810551131
http://sport.bt.com/bts-01374096602728
http://www.bt.com/getsport
http://www.bt.com/help/btsport
http://sport.bt.com/btsportplayer/bt-sport-1-01363810201090
http://sport.bt.com/btsportplayer/bt-sport-2-01363810201819
http://sport.bt.com/btsportplayer/espn-01363810201883
http://sport.bt.com/video-01363810566976
http://sport.bt.com/watch-now-01363810618853
/news-01363796671918
/news-01363796671918?s_cid=con_fly_N_Hub1
/news-01363796671918?s_cid=con_fly_N_Hub2
/news-01363796671918?s_cid=con_fly_N_Hub3
/news/uk-news-01363796671919?s_cid=con_fly_N_UK
/news/world-news-01363796671929?s_cid=con_fly_N_World
/news/odd-news-01363796671939?s_cid=con_fly_N_Odd
/news/showbiz-news-01363796671949?s_cid=con_fly_N_Showbiz
/news/bt-life-01363796671959?s_cid=con_fly_N_BTLife
/news/bt-life/history-of-bt-01389830205943?s_cid=con_fly_N_HistoryOfBT
/news/talking-points-01366891024207?s_cid=con_fly_N_TP
/pictures/news-51363796671917?s_cid=con_fly_N_Pictures
/videos/news-61363796671917?s_cid=con_fly_N_Videos
/news/weather-01363796835217?s_cid=con_fly_N_Weather
/entertainment-01363796671703
/entertainment-01363796671703?s_cid=con_fly_E_Hub1
/entertainment-01363796671703?s_cid=con_fly_E_Hub2
/entertainment/tv-01363796671704?s_cid=con_fly_E_TV
/entertainment/tv/tv-news-01363796671715?s_cid=con_fly_E_TV_News
/entertainment/tv/tv-features-01363796671735?s_cid=con_fly_E_TV_Feat
/entertainment/tv/tv-guide-01363796671705?s_cid=con_fly_E_TV_Guide
/entertainment/tv/soaps-01363796671725?s_cid=con_fly_E_TV_Soap
/entertainment/tv/tv-from-bt-01363796671745?s_cid=con_fly_E_TV_BTTV
/entertainment/tv/talking-points-01366891041832?s_cid=con_fly_E_TV_TP
/pictures/tv-51363796672256?s_cid=con_fly_E_TV_Pics
/videos/entertainment-61363796671702?s_cid=con_fly_E_TV_Videos
/entertainment/film-01363796671764?s_cid=con_fly_E_Film
/entertainment/film/news-01363796671765?s_cid=con_fly_E_Film_N
/entertainment/film/features-01363796671775?s_cid=con_fly_E_Film_Feat
/entertainment/film/talking-points-01366891238347?s_cid=con_fly_E_Film_TP
/pictures/film-51363796672394?s_cid=con_fly_E_Film_Pics
/videos/entertainment-61363796671702?s_cid=con_fly_E_Film_Videos
/entertainment/games-01363796671804?s_cid=con_fly_E_Film_Games
/entertainment/games/news-previews-01363796671805?s_cid=con_fly_E_Film_Games_N
entertainment/games/features-01367518614910?s_cid=con_fly_E_Film_Games_Feat
/entertainment/games/reviews-01363796671815?s_cid=con_fly_E_Film_Games_Reviews
/entertainment/games/blog-01363796671835?s_cid=con_fly_E_Film_Games_TP
/pictures/games-51363796671878?s_cid=con_fly_E_Film_Games_Pics
/videos/entertainment-61363796671702?s_cid=con_fly_E_Film_Games_Videos
/lifestyle-01363796671428
/lifestyle-01363796671428?s_cid=con_fly_L_Hub1
/lifestyle-01363796671428?s_cid=con_fly_L_Hub2
/lifestyle/motoring-01363796671429?s_cid=con_fly_L_Mot
/lifestyle/motoring/news-01363796671430?s_cid=con_fly_L_Mot_N
/lifestyle/motoring/reviews-features-01363796671483?s_cid=con_fly_L_Mot_Feat
/lifestyle/motoring/blog-01363796671493?s_cid=con_fly_L_Mot_TP
/pictures/motoring-51363796671405?s_cid=con_fly_L_Mot_Pics
/videos/lifestyle-61363796671406?s_cid=con_fly_L_Mot_videos
/lifestyle/family-home-01363796671512?s_cid=con_fly_L_Fam
/lifestyle/family-home/wellbeing-01363796671533?s_cid=con_fly_L_Fam_Well
/lifestyle/family-home/parenting-01363796671513?s_cid=con_fly_L_Fam_Par
/lifestyle/family-home/home-garden-01363796671523?s_cid=con_fly_L_Fam_Hom
/lifestyle/family-home/talking-points-01366891278015?s_cid=con_fly_L_Fam_TP
/pictures/family-home-51363796671663?s_cid=con_fly_L_Fam_Pics
/videos/lifestyle-61363796671406?s_cid=con_fly_L_Fam_Videos
/lifestyle/fashion-beauty-01363796671552?s_cid=con_fly_L_Fash
/lifestyle/fashion-beauty/news-01363796671553?s_cid=con_fly_L_Fash_N
/lifestyle/fashion-beauty/features-01363796671563?s_cid=con_fly_L_Fash_Feat
/lifestyle/fashion-beauty/talking-points-01366891301536?s_cid=con_fly_L_Fash_TP
/pictures/fashion-beauty-51363796672022?s_cid=con_fly_L_Fash_Pics
/videos/lifestyle-61363796671406?s_cid=con_fly_L_Fash_Videos
/tech-gadgets-01363796672063
/tech-gadgets-01363796672063?s_cid=con_fly_T_Hub1
/tech-gadgets-01363796672063?s_cid=con_fly_T_Hub2
/tech-gadgets-01363796672063?s_cid=con_fly_T_Hub3
/tech-gadgets/gadgets/reviews-01363796672075?s_cid=con_fly_T_Reviews
/tech-gadgets/tech-news-01363796672064?s_cid=con_fly_T_News
/tech-gadgets/features-01367242583452?s_cid=con_fly_T_Feat
/guides/guides-01366364250599?s_cid=con_fly_T_Guides
/tech-gadgets/wonders-of-the-web/wonders-of-the-web-01389820102325?s_cid=con_fly_T_WoW
/talking-points/talking-points-01366891314676?s_cid=con_fly_T_TP
/pictures/tech-gadgets-51363796672062?s_cid=con_fly_T_Pics
/videos/tech-gadgets-61363796672062?s_cid=con_fly_T_Videos
http://www.shop.bt.com
http://www.bt.com/help
http://bt.custhelp.com/app/answers/detail/a_id/43272/c/6401
http://bt.custhelp.com/app/answers/detail/a_id/45987/c/6401,6574,6586
http://diagnostics.bt.com/login/?workflow=Speed
https://www.bt.com/consumerFaultTracking/public/faults/tracking.do?pageId=31
http://bt.custhelp.com/app/answers/detail/a_id/9864
http://bt.custhelp.com/app/answers/detail/a_id/9196
https://www.bt.com/appsconsumerordertracking/index.do
http://bt.custhelp.com/app/hub/c/346
http://diagnostics.bt.com/login/?workflow=Connectivity
http://bt.custhelp.com/app/answers/detail/a_id/12666/?s_cid=con_fly_H_BbHelp_BroadbandSpeed
http://diagnostics.bt.com/login/?workflow=Email
http://diagnostics.bt.com/login/?workflow=Wireless
http://bt.custhelp.com/app/answers/detail/a_id/13732
http://bt.custhelp.com/app/hub/h/s/c/345
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