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ebookers.com

FREE Website SEO Audit Report for ebookers.com

We fetched SEO Data for ebookers.com : 07:05:07 AM - Tue, 13 May 2014
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FREE SEO WEBSITE REPORT FOR ebookers.com

Below is the detail relating to the information that we gathered from ebookers.com website.

This information is very important to be checked and then corrected if there are any problems found. This is only a summary report containing the basic important on-page SEO information required, if you would like a more indepth report please contact us.

Title Tag

The Title TAG for this website is : Cheap flights - Book cheap travel deals & compare flights at www.ebookers.com
SEO best practice : Less than 70 characters, due to this being the limit that Google actually displays within search results.
You should find your main keywords at the front and secondary keywords following these :
Example: Main Keywords Secondary Keywords | Brand Name


SEO Opinion : The title needs to be shorter. Remove a few words to achieve an overall length of less than 70 characters.


The Title should be coded as follows:

<head>
<title>Cheap flights - Book cheap travel deals & compare flights at www.ebookers.com</title>
</head>

Is the Title TAG Important?

The title TAG is important and is used not by not only Google but by browsers. See in the example below the Chameleon title TAG in 2 places:-

Website Title Tag

The title TAG will appear at the top of the Google Chrome and Mozilla Firefox web browsers.

Where does Google use the Title TAG?

If you search in Google for example "Birmingham SEO Company" you will see the following as shown here:-

Website Title Tag in Google

In Google you can see the title tag as the top line of information above the website URL which appears in all search results.

The title tag is the main text that will describe your website. This is one of the most important on-page SEO factors to get correct. The key is to ensure your page title is relevant and not the same across the complete website.

If you add more characters / words into your title tag you are reducing the keyword density of the individual words. This is important as the keyword density is part of the Google algorithm calculation.

If you look at the Chameleon title tag you can see that we have more than 70 characters and this is done on purpose to create the end result which is us being top of Google for our chosen keywords. If you need help then get in touch with us.

Meta Tag Description

Website Description : Search and book cheap flights, hotels, holiday deals, cheap city breaks, car hire, travel insurance with the UK leading online travel agent. Best price guarantee on air, hotel and car hire

SEO best practice : The description should be between 150 and 160 characters.

It is recommened to include you keywords in the description for each page but this should be written for humans.

SEO Opinion : POOR


The Description Meta Tag should be coded as follows:

<head>
<meta name="description" content="Search and book cheap flights, hotels, holiday deals, cheap city breaks, car hire, travel insurance with the UK leading online travel agent. Best price guarantee on air, hotel and car hire">
</head>

The description tag is heavily important for improving click-through via search engines. This is an advertisement about what the specific website page content is about. This is one of the most important on-page SEO factors to get correct. Ensure your meta description is relating to the meta title. If you need help then get in touch with us.

Where does the meta description appear in Google?

Meta Description Tag in Google

Within Google search results the Meta Description is what Google uses under the website URL. If you look above you will see the description under www.chameleonwebservices.co.uk

Avoid Duplicate Meta description Tags

The key here is to ensure that each page has its own description that is relevant to the page content. If is OK sometimes to leave the meta description blank and when this is the case Google will use page content data to provide users with a description of the web page.

Meta TAG Keywords

Even though meta keywords do not play a major part in search engines you should consider using them still. These are key phrases about the products or services that the webpage content is about.

Website Keywords : cheap flights, holidays, accommodation, car rental, car hire, cheap hotels, hotels, flights, travel tickets, cheap holidays, holiday packages

Try to pick around 10 to 15 keywords only and enter them with the most important keywords at the front.

The Keywords Meta Tag should be coded as follows:

<head>
<meta name="keywords" content="cheap flights, holidays, accommodation, car rental, car hire, cheap hotels, hotels, flights, travel tickets, cheap holidays, holiday packages">
</head>

Ensure that you have coded your meta data for the keywords as above.

Website IP Address

The IP address of website can provide information as the location of the web hosting server. Using the IP address of web hosting server to a geographical location is known as geolocation.

Website IP : 23.214.176.125

You can use this IP address to check how many websites are actually hosted on one web hosting server. Remember that if you host your website on shared hosting and the same server is hosting bad websites then this can have a negative effect on your website rankings.

Hosting Server Information

Website Server Info:
HTTP/1.0 200 OK
Server: Apache-Coyote/1.1
Expires: Thu, 01 Jan 1970 00:00:00 GMT
Cache-Control: no-cache
p3p: CP="IND NON DSP UNI COM INT STA CUR PSAo PSDo IVAo IVDo OUR"
Pragma: no-cache
Content-Type: text/html;charset=UTF-8
Date: Tue, 13 May 2014 07:05:09 GMT
Connection: close
Set-Cookie: JSESSIONID=1B71EC52241A1AA8; Path=/
Set-Cookie: logging=1B71EC52241A1AA8||egapp6303p.prod.orbitz.net; Domain=.ebookers.com; Path=/
Set-Cookie: AustinLocale=en_GB; Expires=Sun, 31-May-2082 10:19:15 GMT; Path=/
Set-Cookie: curr=GBP; Expires=Sun, 31-May-2082 10:19:15 GMT; Path=/
Set-Cookie: BetaGroup="05/13/2014 02:05:08|A|A|A|C|A|H|B|P|A"; Version=1; Max-Age=1209600; Expires=Tue, 27-May-2014 07:05:08 GMT; Path=/
Set-Cookie: anon=ccb728e9-3895-4094-b8de-01aadfef6080; Expires=Mon, 08-May-2034 07:05:08 GMT; Path=/
Set-Cookie: NSC_JOjloktqbuqwryqeag0em5bdbs22hbq=ffffffff09e37e6145525d5f4f58455e445a4a4221f0;path=/
Set-Cookie: NSC_xxx.fcpplfst.dpn.80_gxe=ffffffff09e408f645525d5f4f58455e445a4a423660;path=/;httponly

Google Page Rank

The Google page rank of a website is a figure between 1 and 10 that Google provides which gives an indication of the quality and power of a website. To find out more information about Google Page Rank click here

Website Page Rank : 6

Alexa Rank of Website

Alexa provides a traffic rank which can show how much traffic a website is getting compared to every other website on the internet.

Website Alexa Rank: 14065

Website Age

The age of a website is an important factor in Google's eyes. Google does not provide a page rank score until the website is over 6 months old.

Website Registered Since : 19-apr-1999

Keyword Optimisation

The Google robot can not see how lovely a website looks but takes the words from the page. To understand what information Google takes from a website we have provided the following:

Website Single Words :
flights => 53
hotels => 42
to => 26
from => 18
nights => 17
until => 16
and => 15
Holidays => 14
&x2605&x2605&x2605Flight => 10
on => 10
2 => 10
Hotel => 9
hotelStansted => 9
is => 8
in => 8
7 => 8
with => 8
a => 7
are => 7
the => 7
Flights => 6
Paris => 6
you => 6
&x2605&x2605&x2605&x2605Flight => 6
of => 5
your => 5
flight => 5
which => 5
by => 5
Berlin => 5
Deals => 5
us => 5
ATOL => 5
Dublin => 5
hotel => 4
as => 4
room => 4
all => 4
Las => 4
York => 4
holiday => 4
booking => 4
cheap => 4
New => 4
Dubai => 4
Vegas => 4
We => 3
ebookers => 3
year => 3
easy => 3
number => 3
we => 3
Travel => 3
destinations => 3
not => 3
Int'l => 3
hotelManchester => 3
include => 3
airport280514 => 3
040614 => 3
City => 3
for => 3
or => 3
more => 3
based => 3
package => 3
only => 3
hotelLuton => 3
Hong => 3
Bangkok => 3
Amsterdam => 3
Kong => 3
Orlando => 3
Ibiza => 3
Istanbul => 3
Website Double Words :
nights hotelStansted => 9
2 nights => 8
7 nights => 8
&x2605&x2605&x2605Flight 7 => 6
Flights to => 5
&x2605&x2605&x2605Flight 2 => 4
&x2605&x2605&x2605&x2605Flight 2 => 4
New York => 4
Las Vegas => 4
Hong Kong => 3
airport280514 until => 3
hotelManchester Int'l => 3
nights hotelLuton => 3
040614 from => 3
nights hotelManchester => 3
until 040614 => 3
based on => 3
Website Triple Words :
&x2605&x2605&x2605Flight 7 nights => 6
2 nights hotelStansted => 6
&x2605&x2605&x2605&x2605Flight 2 nights => 4
&x2605&x2605&x2605Flight 2 nights => 4
7 nights hotelLuton => 3
until 040614 from => 3
airport280514 until 040614 => 3
nights hotelManchester Int'l => 3
7 nights hotelStansted => 3
flights Delhi flights => 2
Return to top => 2
return economy flights => 2
economy flights Back => 2
Back to menu => 2
to menu Return => 2
flights Bangkok flights => 2
menu Return to => 2
Athens flights Bangkok => 2
only basis with => 2
Hong Kong flights => 2
room only basis => 2
on room only => 2
basis with return => 2
with return economy => 2
flights Athens flights => 2
Amsterdam flights Athens => 2
flights Amsterdam flights => 2
Hotel &x2605&x2605&x2605Flight 7 => 2
cheap flights to => 2
airport040614 until 110614 => 2
Call to action => 2
Title Call to => 2
&x2605&x2605&x2605&x2605Flight 7 nights => 2
nights hotelStansted airport060614 => 2
until 080614 from => 2
airport060614 until 080614 => 2
hotelStansted airport060614 until => 2
Image Title Call => 2
until 270714 from => 2
flights Dubai flights => 2
sharing twindouble room => 2
until 110614 from => 2
Deals Beach Deals => 2
Weekend City Deals => 2
Deals Image Title => 2
2 nights hotelManchester => 2
until 180614 from => 2
flights Back to => 2
are per person => 2
charges which may => 2
price are per => 2
room on room => 2
package price are => 2
card charges which => 2
per person based => 2
to availability exclude => 2
availability exclude payment => 2
exclude payment card => 2
payment card charges => 2
flight package price => 2
which may be => 2
addition and include => 2
in addition and => 2
and include prepaid => 2
include prepaid taxes => 2
prepaid taxes Hotel => 2
taxes Hotel and => 2
payable in addition => 2
and flight package => 2
Hotel and flight => 2
may be payable => 2
be payable in => 2
based on 2 => 2
person based on => 2
are 'from' prices => 2
flights Johannesburg flights => 2
'from' prices and => 2
prices and subject => 2
flights Toronto flights => 2
Johannesburg flights Las => 2
flights Las Vegas => 2
twindouble room on => 2
flights Melbourne flights => 2
Prices shown are => 2
shown are 'from' => 2
Las Vegas flights => 2
flights Orlando flights => 2
and subject to => 2
subject to availability => 2
2 persons sharing => 2
on 2 persons => 2
flights New York => 2
persons sharing twindouble => 2
York flights Orlando => 2
New York flights => 2
Website Four Words :
&x2605&x2605&x2605Flight 2 nights hotelStansted => 3
&x2605&x2605&x2605&x2605Flight 2 nights hotelStansted => 3
airport280514 until 040614 from => 3
may be payable in => 2
be payable in addition => 2
which may be payable => 2
charges which may be => 2
payment card charges which => 2
card charges which may => 2
payable in addition and => 2
in addition and include => 2
prepaid taxes Hotel and => 2
and include prepaid taxes => 2
addition and include prepaid => 2
taxes Hotel and flight => 2
exclude payment card charges => 2
include prepaid taxes Hotel => 2
subject to availability exclude => 2
&x2605&x2605&x2605Flight 7 nights hotelLuton => 2
Hotel &x2605&x2605&x2605Flight 7 nights => 2
airport040614 until 110614 from => 2
&x2605&x2605&x2605Flight 7 nights hotelStansted => 2
Image Title Call to => 2
Title Call to action => 2
Prices shown are 'from' => 2
are 'from' prices and => 2
Hotel and flight package => 2
to availability exclude payment => 2
and subject to availability => 2
prices and subject to => 2
'from' prices and subject => 2
availability exclude payment card => 2
flight package price are => 2
economy flights Back to => 2
flights Back to menu => 2
return economy flights Back => 2
with return economy flights => 2
only basis with return => 2
basis with return economy => 2
Back to menu Return => 2
to menu Return to => 2
hotelStansted airport060614 until 080614 => 2
airport060614 until 080614 from => 2
nights hotelStansted airport060614 until => 2
2 nights hotelStansted airport060614 => 2
menu Return to top => 2
2 nights hotelManchester Int'l => 2
room only basis with => 2
on room only basis => 2
per person based on => 2
person based on 2 => 2
are per person based => 2
price are per person => 2
Deals Image Title Call => 2
package price are per => 2
based on 2 persons => 2
on 2 persons sharing => 2
twindouble room on room => 2
room on room only => 2
sharing twindouble room on => 2
persons sharing twindouble room => 2
2 persons sharing twindouble => 2
and flight package price => 2
shown are 'from' prices => 2
Amsterdam flights Athens flights => 2
New York flights Orlando => 2
flights New York flights => 2
flights Johannesburg flights Las => 2
Johannesburg flights Las Vegas => 2
flights Athens flights Bangkok => 2
flights Las Vegas flights => 2
flights Amsterdam flights Athens => 2
York flights Orlando flights => 2
Athens flights Bangkok flights => 2

Total Number of Links on the Webpage

The total number of links on a website gives you an idea of where the Google robot is going to follow when on the website.

Website Total Links : 228

How many of these Links are Unique

Website Unique Links : 188
Website All Unique Links :
http://www.ebookers.com
http://www.tnetnoc.com/static/28.79.3/POS/EBUK/cssAll1.css
http://www.tnetnoc.com/static/28.79.3/POS/EBUK/cssAll2.css
/favicon.ico
https://www.ebookers.com/account/login?destinationUrl=%2F
https://www.ebookers.com/account/registration?destinationUrl=%2F
http://partners.ebookers.com/resources/currency/index.php?lang=en-GB
http://www.ebookers.com/
http://www.ebookers.com/flights/
http://www.ebookers.com/hotels/
http://www.ebookers.com/holidays/
http://www.ebookers.com/rail-search/
http://www.ebookers.com/car-hire/
http://cruises.ebookers.com
http://www.ebookers.com/deals/dealshome
http://www.ebookers.com/travel-guide/HOLIDAY-DEALS/
http://www.ebookers.com/travel-guide/TRAVEL-EXTRAS/
http://faq.ebookers.com/
https://www.ebookers.com/trips/current
https://www.ebookers.com/account/myprofile
"https://www.ebookers.com/account/logout"
http://www.ebookers.com/shop/packageSearch?type=aph
http://www.ebookers.com/shop/packageSearch?type=apc
http://www.ebookers.com/shop/packageSearch?type=hpc
http://www.ebookers.com/shop/packageSearch?type=ahc
http://www.ebookers.com/shop/airsearch?type=air&ar.type=roundTrip
http://www.ebookers.com/shop/airsearch?type=air&ar.type=oneWay
http://www.ebookers.com/shop/airsearch?type=air&ar.type=multiCity
/info/win?id=AgeCategories
http://www.trustpilot.com/review/www.ebookers.com
http://www.ebookers.com/mktg/Why-Book-With-ebookers/
https://www.facebook.com/ebookers
http://www.youtube.com/user/EbookersUKTV
http://twitter.com/ebookers
https://plus.google.com/u/0/115060405308066848906/posts
https://plus.google.com/{+115060405308066848906}
/flights/from-London-to-Belfast.o28874.d34599/
/flights/from-London-to-Malaga.o28874.d27691/
/flights/from-London-to-Birmingham.o28874.d28543/
/flights/from-London-to-Valletta.o28874.d30551/
/flights/from-London-to-Bristol.o28874.d28594/
/flights/from-London-to-Manchester.o28874.d28892/
/flights/from-London-to-Tenerife.o28874.d49682/
/flights/from-London-to-Barcelona.o28874.d27640/
/flights/from-London-to-Edinburgh.o28874.d28732/
/flights/from-London-to-Glasgow.o28874.d28760/
/flights/from-London-to-Miami.o28874.d5459/
/flights/from-London-to-New_York.o28874.d17796/
/flights/from-London-to-Orlando.o28874.d5447/
/flights/from-London-to-Toronto.o28874.d1844/
/flights/from-London-to-Newcastle_Upon_Tyne.o28874.d28924/
/flights/from-London-to-Johannesburg.o28874.d32833/
/flights/from-London-to-Las_Vegas.o28874.d17134/
/flights/from-London-to-Lisbon.o28874.d31882/
/flights/from-London-to-Melbourne.o28874.d1002/
/flights/from-London-to-Dubai.o28874.d25852/
/flights/from-London-to-Hong_Kong.o28874.d29244/
/flights/from-London-to-Istanbul.o28874.d32442/
/flights/from-London-to-Amsterdam.o28874.d30915/
/flights/from-London-to-Athens.o28874.d29109/
/flights/from-London-to-Bangkok.o28874.d32368/
/flights/from-London-to-New_Delhi.o28874.d29592/
/hotels/Thailand/Bangkok.hd32368/
/hotels/Germany/Berlin.hd27135/
/hotels/United_Kingdom/Birmingham.hd28543/
/hotels/United_States--MA/Boston.hd11231/
/hotels/Mexico/Cancun.hd30619/
/hotels/Spain/Costa_del_Sol.hd49484/
/hotels/Croatia/Dubrovnik.hd29280/
/hotels/United_Kingdom/Glasgow.hd28760/
/hotels/Hong_Kong/Hong_Kong.hd29244/
/hotels/Spain/Ibiza.hd27668/
/hotels/Turkey/Istanbul.hd32442/
/hotels/Spain/Mallorca_island.hd48937/
/hotels/United_States--FL/Orlando.hd5447/
/hotels/Thailand/Phuket.hd32371/
/hotels/Singapore/Singapore.hd32250/
/hotels/Sweden/Stockholm.hd32179/
/hotels/Australia--NS/Sydney.hd509/
/hotels/Japan/Tokyo.hd30007/
/hotels/Canada--BC/Vancouver.hd1524/
/hotels/Italy/Venice.hd29846/
/hotels/Czech_Republic/Prague.hd26999/
/hotels/Morocco/Marrakech.hd30344/
/hotels/Portugal/Algarve.hd51014/
"#"
/travel-guide/New_Zealand/Auckland.tg31140/
/travel-guide/Germany/Berlin.tg27135/
/travel-guide/Italy/Milan.tg29926/
/travel-guide/France/Nice.tg28230/
/travel-guide/Australia--QL/Brisbane.tg658/
/travel-guide/Germany/Munich.tg27387/
#BeachDeals111
#WeekendCityDeals115
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http://www.ebookers.com/travel-guide/Germany/Berlin.tg27135/
http://www.ebookers.com/travel-guide/United_Arab_Emirates/Dubai.tg25852/
http://www.ebookers.com/travel-guide/Ireland/Dublin.tg29510/
http://www.ebookers.com/travel-guide/Turkey/Istanbul.tg32442/
http://www.ebookers.com/travel-guide/United_States--NV/Las_Vegas.tg17134/
http://www.ebookers.com/travel-guide/United_Arab_Emirates/Abu_Dhabi.tg25854/
http://www.ebookers.com/travel-guide/Germany/Munich.tg27387/
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/hotels/Netherlands/Amsterdam.hd30915/
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