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econsultancy.com

FREE Website SEO Audit Report for econsultancy.com

We fetched SEO Data for econsultancy.com : 11:35:05 AM - Thu, 11 Jun 2015
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FREE SEO WEBSITE REPORT FOR econsultancy.com

Below is the detail relating to the information that we gathered from econsultancy.com website.

This information is very important to be checked and then corrected if there are any problems found. This is only a summary report containing the basic important on-page SEO information required, if you would like a more indepth report please contact us.

Title Tag

The Title TAG for this website is : Econsultancy | Achieve Digital Excellence
SEO best practice : Less than 70 characters, due to this being the limit that Google actually displays within search results.
You should find your main keywords at the front and secondary keywords following these :
Example: Main Keywords Secondary Keywords | Brand Name


SEO Opinion : The title is the correct length - GREAT


The Title should be coded as follows:

<head>
<title>Econsultancy | Achieve Digital Excellence</title>
</head>

Is the Title TAG Important?

The title TAG is important and is used not by not only Google but by browsers. See in the example below the Chameleon title TAG in 2 places:-

Website Title Tag

The title TAG will appear at the top of the Google Chrome and Mozilla Firefox web browsers.

Where does Google use the Title TAG?

If you search in Google for example "Birmingham SEO Company" you will see the following as shown here:-

Website Title Tag in Google

In Google you can see the title tag as the top line of information above the website URL which appears in all search results.

The title tag is the main text that will describe your website. This is one of the most important on-page SEO factors to get correct. The key is to ensure your page title is relevant and not the same across the complete website.

If you add more characters / words into your title tag you are reducing the keyword density of the individual words. This is important as the keyword density is part of the Google algorithm calculation.

If you look at the Chameleon title tag you can see that we have more than 70 characters and this is done on purpose to create the end result which is us being top of Google for our chosen keywords. If you need help then get in touch with us.

Meta Tag Description

Website Description : Market research, guides and training on digital marketing. Includes advice on internet marketing strategy and best practice and a digital marketing jobs board for e-commerce and marketing professionals

SEO best practice : The description should be between 150 and 160 characters.

It is recommened to include you keywords in the description for each page but this should be written for humans.

SEO Opinion : POOR


The Description Meta Tag should be coded as follows:

<head>
<meta name="description" content="Market research, guides and training on digital marketing. Includes advice on internet marketing strategy and best practice and a digital marketing jobs board for e-commerce and marketing professionals">
</head>

The description tag is heavily important for improving click-through via search engines. This is an advertisement about what the specific website page content is about. This is one of the most important on-page SEO factors to get correct. Ensure your meta description is relating to the meta title. If you need help then get in touch with us.

Where does the meta description appear in Google?

Meta Description Tag in Google

Within Google search results the Meta Description is what Google uses under the website URL. If you look above you will see the description under www.chameleonwebservices.co.uk

Avoid Duplicate Meta description Tags

The key here is to ensure that each page has its own description that is relevant to the page content. If is OK sometimes to leave the meta description blank and when this is the case Google will use page content data to provide users with a description of the web page.

Meta TAG Keywords

Even though meta keywords do not play a major part in search engines you should consider using them still. These are key phrases about the products or services that the webpage content is about.

Website Keywords :

Try to pick around 10 to 15 keywords only and enter them with the most important keywords at the front.

The Keywords Meta Tag should be coded as follows:

<head>
<meta name="keywords" content="">
</head>

Ensure that you have coded your meta data for the keywords as above.

Website IP Address

The IP address of website can provide information as the location of the web hosting server. Using the IP address of web hosting server to a geographical location is known as geolocation.

Website IP : 174.129.19.79

You can use this IP address to check how many websites are actually hosted on one web hosting server. Remember that if you host your website on shared hosting and the same server is hosting bad websites then this can have a negative effect on your website rankings.

Hosting Server Information

Website Server Info:
HTTP/1.1 301 Moved Permanently
Content-Type: text/html
Date: Thu, 11 Jun 2015 12:35:06 GMT
Location: https://www.econsultancy.com/
Server: nginx/1.6.3
X-Clacks-Overhead: GNU Terry Pratchett
Content-Length: 184
Connection: Close
HTTP/1.1 301 Moved Permanently
Content-Type: text/html
Date: Thu, 11 Jun 2015 12:35:07 GMT
Location: https://econsultancy.com/
Server: nginx/1.6.2
X-Clacks-Overhead: GNU Terry Pratchett
Content-Length: 184
Connection: Close
HTTP/1.1 200 OK
Server: cloudflare-nginx
Date: Thu, 11 Jun 2015 12:35:07 GMT
Content-Type: text/html; charset=utf-8
Connection: close
Set-Cookie: __cfduid=d87724d351219245760e6c028e67dbd6b1434026107; expires=Fri, 10-Jun-16 12:35:07 GMT; path=/; domain=.econsultancy.com; HttpOnly
Cache-Control: max-age=0, private, must-revalidate
Set-Cookie: _session_id=BAh7B0kiD3Nlc3Npb25faWQGOgZFVEkiJTQyYzI1ZTQyZmJlZTNhNDdiNmM2ZWY0YTZhZjJjYzMyBjsAVEkiDnJldHVybl90bwY7AEZJQzohQWN0aW9uQ29udHJvbGxlcjo6UGFyYW1ldGVyc3sHSSILYWN0aW9uBjsARkkiCWhvbWUGOwBUSSIPY29udHJvbGxlcgY7AEZJIgpwYWdlcwY7AFQGOg9AcGVybWl0dGVkRg%3D%3D--e1f78c5de450dfd9a501c9866d3c02bc6c71db5e; path=/; secure; HttpOnly
Status: 200 OK
X-Clacks-Overhead: GNU Terry Pratchett
X-Frame-Options: SAMEORIGIN
X-Rack-Cache: miss
X-Request-Id: 7c5d73147300adbb3250bad7046ee06c
X-Runtime: 0.023399
X-UA-Compatible: IE=Edge,chrome=1
CF-RAY: 1f4d5aa16d4c0cd7-LHR

Google Page Rank

The Google page rank of a website is a figure between 1 and 10 that Google provides which gives an indication of the quality and power of a website. To find out more information about Google Page Rank click here

Website Page Rank : 6

Alexa Rank of Website

Alexa provides a traffic rank which can show how much traffic a website is getting compared to every other website on the internet.

Website Alexa Rank: 9621

Website Age

The age of a website is an important factor in Google's eyes. Google does not provide a page rank score until the website is over 6 months old.

Website Registered Since : 22-feb-1999

Keyword Optimisation

The Google robot can not see how lovely a website looks but takes the words from the page. To understand what information Google takes from a website we have provided the following:

Website Single Words :
and => 59
of => 27
Digital => 26
the => 26
to => 24
digital => 20
Marketing => 18
Training => 16
you => 16
your => 15
& => 15
a => 13
Find => 12
more => 12
for => 11
Econsultancy => 11
our => 10
is => 10
with => 9
Supplier => 9
all => 9
Events => 9
More => 9
on => 9
we => 9
training => 9
Search => 8
Research => 8
ecommerce => 8
Our => 7
2015 => 7
out => 7
are => 7
Jobs => 7
Ecommerce => 7
Email => 7
need => 7
Social => 7
or => 7
where => 6
events => 6
from => 6
in => 6
marketing => 6
Roundtables => 6
Elearning => 5
Econsultancy's => 5
Shift => 5
Experience => 5
research => 5
knowledge => 5
help => 5
most => 5
Popular => 5
Guides => 5
Transformation => 5
Trends => 5
Data => 5
Blog => 5
London => 5
it => 5
Directory => 4
do => 4
today => 4
Festival => 4
Topics => 4
Courses => 4
User => 4
Awards => 4
their => 4
Analytics => 4
Featured => 4
Reports => 4
Practice => 4
Best => 4
analysts => 4
team => 4
View => 3
by => 3
find => 3
Conferences => 3
career => 3
The => 3
We => 3
Webinars => 3
relevant => 3
online => 3
this => 3
an => 3
Future => 3
Usability => 3
Head => 3
Compendium => 3
Statistics => 3
Internet => 3
Selection => 3
Top => 3
Innovation => 3
Report => 3
not => 3
Public => 3
search => 3
as => 3
Index => 3
Skills => 3
about => 3
Custom => 3
skills => 3
100 => 3
Profile => 3
organisations => 3
services => 3
provide => 3
Back => 3
insight => 3
Customer => 3
Cream => 3
get => 3
resources => 3
Website Double Words :
out more => 7
Find out => 7
and ecommerce => 7
Digital Marketing => 6
of the => 5
Digital Shift => 5
need to => 5
digital marketing => 5
of Digital => 4
of Marketing => 4
Festival of => 4
Supplier Directory => 4
Training Courses => 4
Best Practice => 4
Ecommerce Email => 4
marketing and => 4
and Usability => 3
Digital Transformation => 3
the most => 3
Supplier Selection => 3
Statistics Compendium => 3
Top 100 => 3
to help => 3
Experience and => 3
More on => 3
Future of => 3
Public Training => 3
Econsultancy's Digital => 3
Custom Training => 3
Digital Skills => 3
we do => 3
Skills Index => 3
Digital Cream => 3
Awards Roundtables => 3
you need => 3
from our => 3
do it => 3
Internet Statistics => 3
Marketing London => 3
User Experience => 3
Head of => 3
of digital => 3
Website Triple Words :
Find out more => 7
Festival of Marketing => 4
marketing and ecommerce => 4
Future of Digital => 3
of Digital Marketing => 3
Digital Skills Index => 3
Internet Statistics Compendium => 3
digital marketing and => 3
we do it => 3
Public Training Courses => 3
Experience and Usability => 3
User Experience and => 3
Mobile Search Marketing => 2
eCRM Mobile Search => 2
Marketing Social Strategy => 2
need to be => 2
Strategy & Operations => 2
Social Strategy & => 2
& eCRM Mobile => 2
Search Marketing Social => 2
Analytics Ecommerce Email => 2
Browse all Research => 2
Advertising Content Customer => 2
Reports Browse all => 2
Trends Reports Browse => 2
Digital Shift Trends => 2
Shift Trends Reports => 2
Content Customer Experience => 2
Customer Experience Data => 2
you need to => 2
Ecommerce Email & => 2
& Analytics Ecommerce => 2
Data & Analytics => 2
Experience Data & => 2
Email & eCRM => 2
OrganicNatural Search (SEO) => 2
Custom Training Elearning => 2
Courses Custom Training => 2
Training Elearning Digital => 2
Elearning Digital Skills => 2
Digital Marketing London => 2
Training Courses Custom => 2
Types Conferences Digital => 2
Awards Roundtables Webinars => 2
Shift Awards Roundtables => 2
Digital Shift Awards => 2
Conferences Digital Shift => 2
Econsultancy Jobs is => 2
more about Subscriptions => 2
to help you => 2
Topics OrganicNatural Search => 2
Database Digital Shift => 2
Search (SEO) Social => 2
More from our => 2
from our Blog => 2
Learn more about => 2
team of analysts => 2
digital and ecommerce => 2
to digital excellence => 2
a Full Profile => 2
Show more Loading => 2
Market Data Internet => 2
Templates Market Data => 2
Practice Guides Elearning => 2
Data Internet Statistics => 2
Statistics Compendium Survey => 2
Reports Supplier Selection => 2
Survey Reports Supplier => 2
Best Practice Guides => 2
Practice Best Practice => 2
Roundtables Toolkits and => 2
Studies Database Digital => 2
Toolkits and Templates => 2
Research Best Practice => 2
Best Practice Best => 2
Analystled Roundtables Toolkits => 2
and Templates Market => 2
Supplier Selection Top => 2
Compendium Survey Reports => 2
Elearning Analystled Roundtables => 2
Econsultancy's Digital Transformation => 2
Selection Top 100 => 2
Trends & Innovation => 2
& Innovation Case => 2
Case Studies Database => 2
Innovation Case Studies => 2
Guides Trends & => 2
Guides Elearning Analystled => 2
Agencies Report Buyer&x27s => 2
100 Digital Agencies => 2
Top 100 Digital => 2
Report Buyer&x27s Guides => 2
Digital Agencies Report => 2
Buyer&x27s Guides Trends => 2
Website Four Words :
Future of Digital Marketing => 3
digital marketing and ecommerce => 3
User Experience and Usability => 3
Case Studies Database Digital => 2
Database Digital Shift Trends => 2
Studies Database Digital Shift => 2
Digital Shift Trends Reports => 2
Shift Trends Reports Browse => 2
Advertising Content Customer Experience => 2
Learn more about Subscriptions => 2
Reports Browse all Research => 2
Trends Reports Browse all => 2
Innovation Case Studies Database => 2
Trends & Innovation Case => 2
Digital Agencies Report Buyer&x27s => 2
Top 100 Digital Agencies => 2
Selection Top 100 Digital => 2
Supplier Selection Top 100 => 2
Agencies Report Buyer&x27s Guides => 2
Report Buyer&x27s Guides Trends => 2
Content Customer Experience Data => 2
Guides Trends & Innovation => 2
Buyer&x27s Guides Trends & => 2
& Innovation Case Studies => 2
Experience Data & Analytics => 2
Elearning Digital Skills Index => 2
of Digital Marketing London => 2
Social Strategy & Operations => 2
Marketing Social Strategy & => 2
Training Elearning Digital Skills => 2
Custom Training Elearning Digital => 2
Public Training Courses Custom => 2
Training Courses Custom Training => 2
Courses Custom Training Elearning => 2
Search Marketing Social Strategy => 2
Mobile Search Marketing Social => 2
& Analytics Ecommerce Email => 2
Data & Analytics Ecommerce => 2
Reports Supplier Selection Top => 2
Analytics Ecommerce Email & => 2
Ecommerce Email & eCRM => 2
eCRM Mobile Search Marketing => 2
& eCRM Mobile Search => 2
Email & eCRM Mobile => 2
Customer Experience Data & => 2
100 Digital Agencies Report => 2
Best Practice Best Practice => 2
Research Best Practice Best => 2
Practice Best Practice Guides => 2
Best Practice Guides Elearning => 2
Types Conferences Digital Shift => 2
Topics OrganicNatural Search (SEO) => 2
More from our Blog => 2
Conferences Digital Shift Awards => 2
Survey Reports Supplier Selection => 2
Digital Shift Awards Roundtables => 2
Shift Awards Roundtables Webinars => 2
Guides Elearning Analystled Roundtables => 2
Practice Guides Elearning Analystled => 2
Compendium Survey Reports Supplier => 2
Elearning Analystled Roundtables Toolkits => 2
Statistics Compendium Survey Reports => 2
Internet Statistics Compendium Survey => 2
Data Internet Statistics Compendium => 2
Market Data Internet Statistics => 2
Templates Market Data Internet => 2
Analystled Roundtables Toolkits and => 2
Roundtables Toolkits and Templates => 2
Toolkits and Templates Market => 2
and Templates Market Data => 2
OrganicNatural Search (SEO) Social => 2

Total Number of Links on the Webpage

The total number of links on a website gives you an idea of where the Google robot is going to follow when on the website.

Website Total Links : 193

How many of these Links are Unique

Website Unique Links : 114
Website All Unique Links :
t,r.port=e.port;var
/assets/favicon-997f7a56178cbf3548a36c7ef8f1481b.png
/assets/application-d281f890e7fa26a68eb089d3c0685f53.css
/assets/application_split2-b398df1230b409ba48622f26bb572b15.css
/assets/browser_specific/ie8-nojs-fixes-7fff046358fc1906da91164bec5950d4.css
a,e.rel=
https://plus.google.com/+econsultancy
'//
/contact/
http://browsehappy.com/
/
#
/subscribe/
/reports/best-practice-guides/
/training/elearning/
/events/roundtables/
/reports/templates/
/reports/internet-statistics-compendium/
/reports/surveys/
/reports/top-100-digital-agencies/
/reports/buyers-guides/
/case-studies/
/reports/digital-shift/
/reports/trends-innovation/
/reports/
/topics/advertising/
/topics/content/
/topics/customer-experience/
/topics/data-analytics/
/topics/ecommerce/
/topics/email-ecrm/
/topics/mobile/
/topics/search-marketing/
/topics/social/
/topics/strategy-operations/
/search/?editorial_metadata=topics%3Ab2b
/search/?editorial_metadata=topics%3Ainnovation_trends
/blog/66542-3d-printing-adding-another-dimension-to-marketing-s-future/
/blog/66507-10-most-insightful-digital-marketing-stats-from-this-week/
/blog/66496-does-google-use-social-signals-for-ranking/
/blog/
/daily-pulse/
/about/terms
/about/privacy
/blog/tags/
/events/future-of-digital-marketing/
/events/the-digitals-awards-ceremony/
/events/festival-of-marketing/
/events/conferences/
/events/digital-shift/
/events/awards/
/events/webinars/
/events/
/events/digital-cream-sydney/
/events/digital-cream-singapore/
/training/
/training/custom/
https://econsultancy.com/training/digital-skills-index-lite/
http://trainingnavigator.econsultancy.com
/training/courses/fast-track-digital-marketing/
/training/courses/online-copywriting/
/training/courses/social-media-and-online-pr/
/training/courses/web-measurement-analytics/
/training/courses/
/training/msc/
/training/digital-transformation/
https://recruiters.jobs.econsultancy.com/
http://jobs.econsultancy.com/alerts
https://jobs.econsultancy.com/job/397513/email-developer/?TrackID=8
https://jobs.econsultancy.com/job/397512/commercial-manager-leading-consumer-website-huge-career-growth-opportunity/?TrackID=8
https://jobs.econsultancy.com/job/397511/artworker-london/?TrackID=8
https://jobs.econsultancy.com/job/397501/customer-conversion-executive-/?TrackID=8
http://jobs.econsultancy.com
/directories/suppliers/about/
/reports/supplier-selection/
/directories/suppliers/
/blog/tags/email-marketing/
/blog/tags/twitter/
/blog/tags/facebook/
/events/briefings/
/events/social/
https://skills-index.econsultancy.com/1
/press-releases/
/about/
/login/
/reset-password/new/
/account/new/
{{
/reports/checkout-optimization-guide/
/reports/topics/seo/
/reports/topics/social/
/reports/topics/ecommerce/
/reports/topics/user-experience-and-usability/
/training/courses/topics/user-experience-and-usability/
/training/courses/topics/social/
/training/courses/topics/ecommerce/
/training/courses/topics/email-marketing/
/training/courses/topics/affiliate-marketing/
/events/topics/seo/
/events/topics/social/
/events/topics/multichannel-marketing/
/events/topics/user-experience-and-usability/
/events/topics/ecommerce/
/about/team/
/about/marketing/
/about/clients/
/about/privacy/
/about/terms/
/sitemap/
https://www.linkedin.com/company/74111
https://twitter.com/econsultancy
https://www.facebook.com/Econsultancy
https://plus.google.com/+econsultancy/posts
http://www.centaur.co.uk


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Off Page SEO is relating to trust and physical location and all this places a part in the overall ranking of a website. High quality links from websites in the same sector will create trust and pass power which will increase Google page rank and authority.

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The hosting server you use which be in a data centre with an IP range which can tell Google the location of the website and this is a small part of the Google algorithm.

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