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FREE Website SEO Audit Report for insure.com

We fetched SEO Data for insure.com : 08:54:01 AM - Sun, 13 Jan 2013
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FREE SEO WEBSITE REPORT FOR insure.com

Below is the detail relating to the information that we gathered from insure.com website.

This information is very important to be checked and then corrected if there are any problems found. This is only a summary report containing the basic important on-page SEO information required, if you would like a more indepth report please contact us.

Title Tag

The Title TAG for this website is : Term Life Insurance Quotes | Car Insurance Quotes | Health Insurance Quotes | Insure.com
SEO best practice : Less than 70 characters, due to this being the limit that Google actually displays within search results.
You should find your main keywords at the front and secondary keywords following these :
Example: Main Keywords Secondary Keywords | Brand Name


SEO Opinion : The title needs to be shorter. Remove a few words to achieve an overall length of less than 70 characters.


The Title should be coded as follows:

<head>
<title>Term Life Insurance Quotes | Car Insurance Quotes | Health Insurance Quotes | Insure.com</title>
</head>

Is the Title TAG Important?

The title TAG is important and is used not by not only Google but by browsers. See in the example below the Chameleon title TAG in 2 places:-

Website Title Tag

The title TAG will appear at the top of the Google Chrome and Mozilla Firefox web browsers.

Where does Google use the Title TAG?

If you search in Google for example "Birmingham SEO Company" you will see the following as shown here:-

Website Title Tag in Google

In Google you can see the title tag as the top line of information above the website URL which appears in all search results.

The title tag is the main text that will describe your website. This is one of the most important on-page SEO factors to get correct. The key is to ensure your page title is relevant and not the same across the complete website.

If you add more characters / words into your title tag you are reducing the keyword density of the individual words. This is important as the keyword density is part of the Google algorithm calculation.

If you look at the Chameleon title tag you can see that we have more than 70 characters and this is done on purpose to create the end result which is us being top of Google for our chosen keywords. If you need help then get in touch with us.

Meta Tag Description

Website Description : Find insurance quotes and insurance resources to help you choose the best insurance, find a good insurance company and solve claims problems.

SEO best practice : The description should be between 150 and 160 characters.

It is recommened to include you keywords in the description for each page but this should be written for humans.

SEO Opinion : GOOD


The Description Meta Tag should be coded as follows:

<head>
<meta name="description" content="Find insurance quotes and insurance resources to help you choose the best insurance, find a good insurance company and solve claims problems.">
</head>

The description tag is heavily important for improving click-through via search engines. This is an advertisement about what the specific website page content is about. This is one of the most important on-page SEO factors to get correct. Ensure your meta description is relating to the meta title. If you need help then get in touch with us.

Where does the meta description appear in Google?

Meta Description Tag in Google

Within Google search results the Meta Description is what Google uses under the website URL. If you look above you will see the description under www.chameleonwebservices.co.uk

Avoid Duplicate Meta description Tags

The key here is to ensure that each page has its own description that is relevant to the page content. If is OK sometimes to leave the meta description blank and when this is the case Google will use page content data to provide users with a description of the web page.

Meta TAG Keywords

Even though meta keywords do not play a major part in search engines you should consider using them still. These are key phrases about the products or services that the webpage content is about.

Website Keywords : life insurance quotes, term life, low cost life insurance, car insurance quote, car insurance rate, health insurance quotes, car insurance rates, life insurance rates,

Try to pick around 10 to 15 keywords only and enter them with the most important keywords at the front.

The Keywords Meta Tag should be coded as follows:

<head>
<meta name="keywords" content="life insurance quotes, term life, low cost life insurance, car insurance quote, car insurance rate, health insurance quotes, car insurance rates, life insurance rates, ">
</head>

Ensure that you have coded your meta data for the keywords as above.

Website IP Address

The IP address of website can provide information as the location of the web hosting server. Using the IP address of web hosting server to a geographical location is known as geolocation.

Website IP : 23.61.254.227

You can use this IP address to check how many websites are actually hosted on one web hosting server. Remember that if you host your website on shared hosting and the same server is hosting bad websites then this can have a negative effect on your website rankings.

Hosting Server Information

Website Server Info:
HTTP/1.0 200 OK
Server: Apache
Content-Length: 104342
Content-Type: text/html; charset=UTF-8
Set-Cookie: state=EN; expires=Sun, 13 Jan 2013 18:54:01 GMT; path=/;
Set-Cookie: browser=None; expires=Sun, 13 Jan 2013 18:54:01 GMT; path=/;
X-Powered-By: PHP/5.1.6
P3P: policyref="/w3c/p3p.xml", CP="NOI DSP COR CURa ADMa DEVa PSDa OUR BUS UNI COM NAV OTC"
Expires: Sun, 13 Jan 2013 08:54:01 GMT
Cache-Control: max-age=0, no-cache, no-store
Pragma: no-cache
Date: Sun, 13 Jan 2013 08:54:01 GMT
Connection: close

Google Page Rank

The Google page rank of a website is a figure between 1 and 10 that Google provides which gives an indication of the quality and power of a website. To find out more information about Google Page Rank click here

Website Page Rank : 6

Alexa Rank of Website

Alexa provides a traffic rank which can show how much traffic a website is getting compared to every other website on the internet.

Website Alexa Rank: 72077

Keyword Optimisation

The Google robot can not see how lovely a website looks but takes the words from the page. To understand what information Google takes from a website we have provided the following:

Website Single Words :
you => 72
No => 60
Yes => 60
renew => 59
Would => 59
insurance => 41
Insurance => 31
to => 23
and => 20
of => 19
the => 16
life => 13
in => 12
for => 11
your => 11
BCBS => 9
Life => 8
2013 => 8
The => 8
more => 8
health => 7
car => 7
All => 6
is => 6
coverage => 6
Health => 6
Read => 5
11% => 5
9% => 5
89% => 5
91% => 5
13% => 5
a => 5
articles => 5
14% => 5
on => 5
86% => 5
87% => 5
basics => 5
when => 5
10% => 5
90% => 5
vehicles => 5
Family => 4
auto => 4
what => 4
companies => 4
Home => 4
See => 4
84% => 4
7% => 4
96% => 4
it => 4
can => 4
type => 4
More => 4
with => 4
right => 4
new => 4
be => 4
4% => 4
16% => 4
93% => 4
how => 4
Auto => 4
15% => 3
this => 3
Mutual => 3
What => 3
100% => 3
92% => 3
January => 3
8% => 3
quotes => 3
will => 3
don't => 3
0% => 3
88% => 3
that => 3
has => 3
12% => 3
Your => 3
most => 3
85% => 3
information => 3
from => 3
money => 3
by => 3
Insurecom => 3
lowest => 3
98% => 3
2% => 3
State => 3
How => 3
find => 3
about => 3
interactive => 3
tools => 3
out => 3
Website Double Words :
Yes No => 60
renew Yes => 59
Would you => 59
you renew => 59
life insurance => 10
Insurance Would => 8
health insurance => 6
90% 10% => 5
No 86% => 5
No 87% => 5
No 90% => 5
86% 14% => 5
No 91% => 5
BCBS Would => 5
Read more => 5
87% 13% => 5
91% 9% => 5
No 89% => 5
89% 11% => 5
insurance basics => 5
insurance articles => 4
auto insurance => 4
Life Insurance => 4
84% 16% => 4
96% 4% => 4
BCBS of => 4
the right => 4
No 93% => 4
93% 7% => 4
No 96% => 4
No 84% => 4
can be => 3
No 88% => 3
Mutual Would => 3
the lowest => 3
with the => 3
right life => 3
98% 2% => 3
No 98% => 3
How to => 3
85% 15% => 3
No 85% => 3
100% 0% => 3
No 92% => 3
88% 12% => 3
insurance quotes => 3
No 100% => 3
92% 8% => 3
Website Triple Words :
you renew Yes => 59
renew Yes No => 59
Would you renew => 59
Insurance Would you => 8
Yes No 89% => 5
No 89% 11% => 5
No 90% 10% => 5
Yes No 90% => 5
Yes No 86% => 5
No 86% 14% => 5
Yes No 87% => 5
No 91% 9% => 5
No 87% 13% => 5
BCBS Would you => 5
Yes No 91% => 5
No 84% 16% => 4
Yes No 96% => 4
Yes No 93% => 4
No 96% 4% => 4
No 93% 7% => 4
Yes No 84% => 4
No 85% 15% => 3
Yes No 98% => 3
No 98% 2% => 3
Yes No 85% => 3
Mutual Would you => 3
Yes No 100% => 3
No 100% 0% => 3
No 92% 8% => 3
Yes No 92% => 3
No 88% 12% => 3
Yes No 88% => 3
the right life => 3
AutoOwners Insurance Would => 2
See which companies => 2
Companies See which => 2
health insurance plans => 2
lowest auto insurance => 2
expensive 2013 vehicles => 2
2013 vehicles to => 2
vehicles to insure => 2
least expensive 2013 => 2
and least expensive => 2
life insurance to => 2
The most and => 2
most and least => 2
to insure See => 2
insure See that => 2
Insurance Companies See => 2
auto insurance premiums => 2
Life Insurance Calculator => 2
the lowest auto => 2
It has the => 2
See that car => 2
that car It => 2
car It has => 2
USAA Would you => 2
Family Would you => 2
with the right => 2
right life insurance => 2
year with the => 2
new year with => 2
in the new => 2
the new year => 2
Liberty Mutual Would => 2
MetLife Would you => 2
Yes No 97% => 2
No 97% 3% => 2
Travelers Would you => 2
Farm Would you => 2
Nationwide Would you => 2
State Farm Would => 2
Ring in the => 2
basics Ring in => 2
American Family Would => 2
and interactive tools => 2
Allstate Would you => 2
AAA Would you => 2
21st Century Would => 2
Century Would you => 2
Country Insurance Would => 2
Erie Insurance Would => 2
Life insurance basics => 2
insurance basics Ring => 2
No 94% 6% => 2
Yes No 94% => 2
Farmers Would you => 2
Best Insurance Companies => 2
has the lowest => 2
to save money => 2
Website Four Words :
Would you renew Yes => 59
you renew Yes No => 59
Insurance Would you renew => 8
Yes No 89% 11% => 5
Yes No 90% 10% => 5
BCBS Would you renew => 5
Yes No 91% 9% => 5
renew Yes No 90% => 5
renew Yes No 91% => 5
Yes No 86% 14% => 5
renew Yes No 86% => 5
Yes No 87% 13% => 5
renew Yes No 89% => 5
renew Yes No 87% => 5
renew Yes No 84% => 4
Yes No 84% 16% => 4
Yes No 96% 4% => 4
renew Yes No 93% => 4
Yes No 93% 7% => 4
renew Yes No 96% => 4
Mutual Would you renew => 3
Yes No 92% 8% => 3
renew Yes No 85% => 3
Yes No 85% 15% => 3
renew Yes No 92% => 3
Yes No 100% 0% => 3
renew Yes No 98% => 3
Yes No 98% 2% => 3
Yes No 88% 12% => 3
renew Yes No 88% => 3
renew Yes No 100% => 3
the lowest auto insurance => 2
lowest auto insurance premiums => 2
Century Would you renew => 2
has the lowest auto => 2
AAA Would you renew => 2
expensive 2013 vehicles to => 2
and least expensive 2013 => 2
least expensive 2013 vehicles => 2
most and least expensive => 2
The most and least => 2
AutoOwners Insurance Would you => 2
2013 vehicles to insure => 2
vehicles to insure See => 2
that car It has => 2
car It has the => 2
See that car It => 2
insure See that car => 2
to insure See that => 2
It has the lowest => 2
Erie Insurance Would you => 2
new year with the => 2
year with the right => 2
the new year with => 2
in the new year => 2
basics Ring in the => 2
Ring in the new => 2
with the right life => 2
the right life insurance => 2
renew Yes No 97% => 2
Yes No 97% 3% => 2
Travelers Would you renew => 2
Farm Would you renew => 2
State Farm Would you => 2
insurance basics Ring in => 2
Life insurance basics Ring => 2
Farmers Would you renew => 2
Companies See which companies => 2
USAA Would you renew => 2
Country Insurance Would you => 2
American Family Would you => 2
Family Would you renew => 2
Insurance Companies See which => 2
Best Insurance Companies See => 2
MetLife Would you renew => 2
Nationwide Would you renew => 2
Liberty Mutual Would you => 2
Yes No 94% 6% => 2
renew Yes No 94% => 2
Allstate Would you renew => 2
21st Century Would you => 2

Total Number of Links on the Webpage

The total number of links on a website gives you an idea of where the Google robot is going to follow when on the website.

Website Total Links : 121

How many of these Links are Unique

Website Unique Links : 95
Website All Unique Links :
https://plus.google.com/114195813669277679874
http://www.insure.com/images/apple-touch-icon.gif
/favicon.ico
http://www.insure.com/min/?g=insure_css&v=286
http://www.insure.com/css/ie.css&v=286
http://www.insure.com
http://www.insure.com/es
#special-deals
http://www.facebook.com/pages/Insurecom/237188074335
http://twitter.com/insurecom
https://plus.google.com/114195813669277679874?prsrc=3
http://www.insure.com/feed
http://www.insure.com/
http://www.insure.com/articles/lifeinsurance/
http://www.insure.com/car-insurance/
http://www.insure.com/articles/healthinsurance/
http://www.insure.com/home-insurance/
http://www.insure.com/other-insurance/
http://www.insure.com/motorcycle-insurance/
http://www.insure.com/articles/disabilityinsurance/
http://www.insure.com/articles/longtermcare/
http://www.insure.com/articles/businessinsurance/
http://www.insure.com/articles/annuityinsurance/
http://www.insure.com/articles/floodinsurance/
http://o1.qnsr.com/cgi/r?WT.qs_dlk=176.32.230.3-1358067239.42432432;SRCCLK=;ROOTCLK=;ROOTQTR=;ROOTCCID=;;;n=203;c=1218740;s=8622;x=7936;f=201204241101500;u=j;z=TIMESTAMP;&src_qcp=569017&src_rc2=408736
http://www.insure.com/lifeinsurance/quotes.jsp
/car-insurance/car-insurance-comparison.html
/articles/healthinsurance/pregnancy-insurance-loophole.html
/home-insurance/california-earthquake-insurance-lacking.html
/articles/healthinsurance/insurance-for-eating-disorder-treatment.html
/articles/lifeinsurance/basics.html
#slide-1
#slide-2
#slide-3
#slide-4
#slide-5
#next
#prev
#auto-tab-content
#life-tab-content
#health-tab-content
#home-tab-content
/car-insurance/
http://www.insure.com/car-insurance/feed
/car-insurance/insuring-a-car-you-dont-drive.html
/car-insurance/dont-let-other-people-drive-your-car.html
/car-insurance/insurance-fraud-costs.html
/car-insurance/insurance-claims-problems.html
/articles/lifeinsurance/
http://www.insure.com/articles/lifeinsurance/feed
/articles/lifeinsurance/savings.html
/articles/lifeinsurance/life-insurance-needs-analysis.html
/articles/lifeinsurance/terrifying-life-insurance-words.html
/articles/lifeinsurance/causes-of-death.html
/articles/healthinsurance/
http://www.insure.com/articles/healthinsurance/feed
/articles/healthinsurance/health-plan-rules.html
/articles/healthinsurance/adult-children-health-insurance-claims.html
/articles/longtermcare/2013-long-term-care-insurance-tax-deductions.html
/articles/healthinsurance/medicare-advantage-2013.html
/home-insurance/
http://www.insure.com/home-insurance/feed
/home-insurance/usaa-house-monitoring-device.html
/home-insurance/art-theft.html
/home-insurance/fire-safety-plans.html
/home-insurance/buying-instead-of-rebuilding-after-disaster.html
http://www.insure.com/articles/interactivetools
http://www.insure.com/articles/interactivetools/sandp/newtool1.jsp
http://www.insure.com/best-insurance-companies.html
http://www.insure.com/lifeinsurance/life-insurance-calculator/
http://www.insure.com/articles/statesinsurance
http://www.insure.com/car-insurance/car-insurance-comparison.html
http://www.insure.com/articles/interactivetools/glossary/glossary.jsp
http://www.insure.com/companies
http://www.insure.com/insurance-news
http://www.insure.com/insurance-news/feed
/insurance-news/hurricane-sandy-biggest-disaster-of-2012.html
/insurance-news/polk-predicts-new-car-production-and-sales-to-rise-in-2013.html
/insurance-news/new-IIHS-crash-test.html
http://blog.insure.com
/press-room
/articles/lifeinsurancefaq/designating-life-insurance-beneficiaries-adult-children.html
/insurance-expert
#
/car-insurance/basics.html
/articles/healthinsurance/basics.html
/home-insurance/basics.html
http://www.insure.com/css/life_tool_insure.css
mailto:editor@insure.com
/ir/CorporateProfile.html
/articles/generalinsurance/staff.html
/ir/PressReleases.html
/privacy_statement.html
/term_services.html
/sitemap.html


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