number10.gov.uk

FREE Website SEO Audit Report for number10.gov.uk

We fetched SEO Data for number10.gov.uk : 06:18:29 AM - Fri, 23 Nov 2012
Perform a REFRESH

The Title TAG for this website is : Prime Minister David Cameron | Number 10 Downing Street - The official site of the British Prime Minister
SEO best practice : Less than 70 characters, due to this being the limit that Google actually displays within search results.
You should find your main keywords at the front and secondary keywords following these :
Example: Main Keywords Secondary Keywords | Brand Name

The Title should be coded as follows:

Is the Title TAG Important?

The title TAG is important and is used not by not only Google but by browsers. See in the example below the Chameleon title TAG in 2 places:-

The title TAG will appear at the top of the Google Chrome and Mozilla Firefox web browsers.

Where does Google use the Title TAG?

If you search in Google for example "Birmingham SEO Company" you will see the following as shown here:-

In Google you can see the title tag as the top line of information above the website URL which appears in all search results.

The title tag is the main text that will describe your website. This is one of the most important on-page SEO factors to get correct. The key is to ensure your page title is relevant and not the same across the complete website.

If you add more characters / words into your title tag you are reducing the keyword density of the individual words. This is important as the keyword density is part of the Google algorithm calculation.

If you look at the Chameleon title tag you can see that we have more than 70 characters and this is done on purpose to create the end result which is us being top of Google for our chosen keywords. If you need help then get in touch with us.

Website Description : Prime Minister David Cameron - Number 10 Downing Street. The official site of the British Prime Minister's Office

SEO best practice : The description should be between 150 and 160 characters.

It is recommened to include you keywords in the description for each page but this should be written for humans.

The Description Meta Tag should be coded as follows:

The description tag is heavily important for improving click-through via search engines. This is an advertisement about what the specific website page content is about. This is one of the most important on-page SEO factors to get correct. Ensure your meta description is relating to the meta title. If you need help then get in touch with us.

Where does the meta description appear in Google?

Within Google search results the Meta Description is what Google uses under the website URL. If you look above you will see the description under www.chameleonwebservices.co.uk

Avoid Duplicate Meta description Tags

The key here is to ensure that each page has its own description that is relevant to the page content. If is OK sometimes to leave the meta description blank and when this is the case Google will use page content data to provide users with a description of the web page.

Meta TAG Keywords

Even though meta keywords do not play a major part in search engines you should consider using them still. These are key phrases about the products or services that the webpage content is about.

Website Keywords : Number 10, British, Prime Minister, Office, Number 10 downing street

Try to pick around 10 to 15 keywords only and enter them with the most important keywords at the front.

The Keywords Meta Tag should be coded as follows:

Ensure that you have coded your meta data for the keywords as above.

Website IP Address

The IP address of website can provide information as the location of the web hosting server. Using the IP address of web hosting server to a geographical location is known as geolocation.

Website IP : 92.122.210.147

You can use this IP address to check how many websites are actually hosted on one web hosting server. Remember that if you host your website on shared hosting and the same server is hosting bad websites then this can have a negative effect on your website rankings.

Hosting Server Information

Website Server Info:
HTTP/1.0 200 OK
Server: Apache
WP-Super-Cache: Served supercache file from PHP
Content-Type: text/html; charset=UTF-8
Cache-Control: must-revalidate, max-age=3
Date: Fri, 23 Nov 2012 06:18:29 GMT
Content-Length: 42444
Connection: close

Google Page Rank

The Google page rank of a website is a figure between 1 and 10 that Google provides which gives an indication of the quality and power of a website. To find out more information about Google Page Rank click here

Website Page Rank : 7

Alexa Rank of Website

Alexa provides a traffic rank which can show how much traffic a website is getting compared to every other website on the internet.

Website Alexa Rank: 155069

Keyword Optimisation

The Google robot can not see how lovely a website looks but takes the words from the page. To understand what information Google takes from a website we have provided the following:

Website Single Words :
and => 49
the => 34
Government => 16
of => 16
a => 15
for => 15
to => 14
in => 13
Prime => 10
10 => 9
The => 9
Number => 8
on => 8
at => 8
Minister's => 8
Your => 7
Public => 7
Office => 7
us => 7
Responsible => 6
Follow => 6
Community => 6
is => 6
Affairs => 6
Who => 6
Big => 6
full => 6
Cabinet => 6
HM => 6
your => 5
Home => 5
story => 5
News => 5
Society => 5
Neighbourhood => 5
our => 5
Business => 5
View => 5
International => 4
Biography => 4
Ministers => 4
Tour => 4
Transparency => 4
Read => 4
Become => 4
government => 4
or => 4
Service => 4
economy => 4
Take => 4
David => 4
Find => 4
Press => 4
& => 4
Afghanistan => 4
Policy => 4
Skills => 3
Innovation => 3
Helping => 3
Communities => 3
Local => 3
Sport => 3
Defence => 3
How => 3
Media => 3
other => 3
Culture => 3
data => 3
2012 => 3
Giving => 3
energy => 3
policy => 3
Award => 3
from => 3
PM => 3
Cameron => 3
an => 3
Nominate => 3
Services => 3
are => 3
UK => 3
Safety => 3
Others => 3
by => 3
Revenue => 3
Engagement => 3
Work => 3
Pensions => 3
Justice => 3
Development => 3
Change => 3
Health => 3
Environment => 3
Coalition => 3
History => 3
Rural => 3
Programme => 3
Food => 3
Foreign => 3
Treasury => 3
Transport => 3
Energy => 3
Climate => 3
Education => 3
Customs => 3
Whitehall => 3

Website Double Words :
Number 10 => 8
Prime Minister's => 7
Follow us => 6
Responsible for => 6
us on => 6
Big Society => 5
the full => 5
full story => 5
View the => 5
Your Neighbourhood => 4
Minister's Biography => 4
Become a => 4
Rural Affairs => 3
and Sport => 3
Local Government => 3
and Rural => 3
Foreign Affairs => 3
Food and => 3
Public Engagement => 3
Culture Media => 3
Energy and => 3
Media and => 3
Environment Food => 3
and Climate => 3
and Customs => 3
for Government => 3
Programme for => 3
Whitehall Who => 3
in Whitehall => 3
of Number => 3
at Number => 3
The Coalition => 3
and Pensions => 3
Helping to => 3
and Local => 3
HM Treasury => 3
Home Office => 3
Work and => 3
International Development => 3
Revenue and => 3
Climate Change => 3
Business Innovation => 3
Innovation and => 3
Community Safety => 3
at the => 3
of the => 3
Communities and => 3
Afghanistan Business => 3
Public Services => 3
Cabinet Office => 3
and Skills => 3
David Cameron => 3

Website Triple Words :
Follow us on => 6
the full story => 5
View the full => 5
Prime Minister's Biography => 4
Media and Sport => 3
Culture Media and => 3
in Whitehall Who => 3
Business Innovation and => 3
Innovation and Skills => 3
Energy and Climate => 3
Communities and Local => 3
Environment Food and => 3
Revenue and Customs => 3
Work and Pensions => 3
Programme for Government => 3
at Number 10 => 3
of Number 10 => 3
Afghanistan Business Innovation => 3
Food and Rural => 3
and Rural Affairs => 3
and Climate Change => 3
and Local Government => 3
David Cameron at => 2
PM to bring => 2
Art at Number => 2
Building Art at => 2
Ministers The Building => 2
The Building Art => 2
Number 10 Virtual => 2
Virtual Tour of => 2
G8 to Northern => 2
Minister's CBI speech => 2
bring G8 to => 2
Number 10 Guest => 2
Tour of Number => 2
to bring G8 => 2
Prime Ministers The => 2
Past Prime Ministers => 2
All Government Programme => 2
Government Programme for => 2
Big Society Awards => 2
Cabinet All Government => 2
Biography The Cabinet => 2
The Cabinet All => 2
Society Awards Nominate => 2
for Government History => 2
& Tour Past => 2
Tour Past Prime => 2
History & Tour => 2
Government History & => 2
Affairs Responsible for => 2
10 Guest Historians => 2
Guest Historians Contributors => 2
Ministers are Meeting => 2
are Meeting Government => 2
is Spent Find => 2
Spent Find other => 2
Who Ministers are => 2
Find other Government => 2
Meeting Government Contracts => 2
Government Contracts in => 2
How Your Money => 2
Your Money is => 2
Full How Your => 2
in Full How => 2
Contracts in Full => 2
Whitehall Who Ministers => 2
other Government data => 2
Transparency Business Plans => 2
Business Plans Who => 2
Contributors Transparency Business => 2
Historians Contributors Transparency => 2
Livity wins Big => 2
wins Big Society => 2
Big Society Award => 2
data Take Part => 2
Government data Take => 2
what in Whitehall => 2
Minister's Biography The => 2
does what in => 2
Who does what => 2
Money is Spent => 2
10 Virtual Tour => 2
and Sport Defence => 2
Local Government Culture => 2
Office Communities and => 2
Cabinet Office Communities => 2
Sport Defence Education => 2
Defence Education Energy => 2
Rural Affairs Foreign => 2
Change Environment Food => 2
Climate Change Environment => 2
Education Energy and => 2
Skills Cabinet Office => 2
and Skills Cabinet => 2
Press Notices Prime => 2
Briefings Press Notices => 2
Press Briefings Press => 2
Deputy Prime Minister's => 2
Notices Prime Minister's => 2
Prime Minister's Questions => 2
Policy Afghanistan Business => 2
Articles Policy Afghanistan => 2
Minister's Questions Speeches => 2
Affairs Foreign Affairs => 2
Government Culture Media => 2
Foreign Affairs Health => 2
Justice Transport Work => 2
International Development Justice => 2
Office International Development => 2
Transport Work and => 2
and Pensions The => 2
Minister's Biography Deputy => 2
Coalition Prime Minister's => 2
The Coalition Prime => 2
Pensions The Coalition => 2
Home Office International => 2
Development Justice Transport => 2
Health HM Revenue => 2
HM Revenue and => 2
Biography Deputy Prime => 2
Customs HM Treasury => 2
Affairs Health HM => 2
HM Treasury Home => 2
and Customs HM => 2
Treasury Home Office => 2

Website Four Words :
View the full story => 5
Food and Rural Affairs => 3
Energy and Climate Change => 3
Culture Media and Sport => 3
Afghanistan Business Innovation and => 3
Business Innovation and Skills => 3
Communities and Local Government => 3
Environment Food and Rural => 3
Tour Past Prime Ministers => 2
History & Tour Past => 2
& Tour Past Prime => 2
Past Prime Ministers The => 2
Building Art at Number => 2
Number 10 Virtual Tour => 2
10 Virtual Tour of => 2
Art at Number 10 => 2
The Building Art at => 2
Ministers The Building Art => 2
Prime Ministers The Building => 2
Government History & Tour => 2
Minister's Biography Deputy Prime => 2
Biography Deputy Prime Minister's => 2
Deputy Prime Minister's Biography => 2
Prime Minister's Biography Deputy => 2
Coalition Prime Minister's Biography => 2
and Pensions The Coalition => 2
Pensions The Coalition Prime => 2
The Coalition Prime Minister's => 2
Prime Minister's Biography The => 2
Minister's Biography The Cabinet => 2
Government Programme for Government => 2
Programme for Government History => 2
for Government History & => 2
All Government Programme for => 2
Cabinet All Government Programme => 2
Biography The Cabinet All => 2
The Cabinet All Government => 2
Virtual Tour of Number => 2
Number 10 Guest Historians => 2
Money is Spent Find => 2
is Spent Find other => 2
Spent Find other Government => 2
Your Money is Spent => 2
How Your Money is => 2
in Full How Your => 2
Full How Your Money => 2
Find other Government data => 2
other Government data Take => 2
to bring G8 to => 2
PM to bring G8 => 2
Big Society Awards Nominate => 2
bring G8 to Northern => 2
Livity wins Big Society => 2
Government data Take Part => 2
wins Big Society Award => 2
Contracts in Full How => 2
Government Contracts in Full => 2
Historians Contributors Transparency Business => 2
Contributors Transparency Business Plans => 2
Transparency Business Plans Who => 2
Guest Historians Contributors Transparency => 2
10 Guest Historians Contributors => 2
of Number 10 Guest => 2
Work and Pensions The => 2
Who does what in => 2
does what in Whitehall => 2
Ministers are Meeting Government => 2
are Meeting Government Contracts => 2
Meeting Government Contracts in => 2
Who Ministers are Meeting => 2
Whitehall Who Ministers are => 2
what in Whitehall Who => 2
in Whitehall Who Ministers => 2
Tour of Number 10 => 2
at Number 10 Virtual => 2
Local Government Culture Media => 2
and Local Government Culture => 2
Cabinet Office Communities and => 2
Skills Cabinet Office Communities => 2
Government Culture Media and => 2
Media and Sport Defence => 2
Defence Education Energy and => 2
Sport Defence Education Energy => 2
and Sport Defence Education => 2
and Skills Cabinet Office => 2
Innovation and Skills Cabinet => 2
Briefings Press Notices Prime => 2
Press Briefings Press Notices => 2
Transport Work and Pensions => 2
Press Notices Prime Minister's => 2
Notices Prime Minister's Questions => 2
Policy Afghanistan Business Innovation => 2
Articles Policy Afghanistan Business => 2
Prime Minister's Questions Speeches => 2
Education Energy and Climate => 2
Office Communities and Local => 2
and Climate Change Environment => 2
HM Treasury Home Office => 2
and Customs HM Treasury => 2
Revenue and Customs HM => 2
Treasury Home Office International => 2
Home Office International Development => 2
Development Justice Transport Work => 2
International Development Justice Transport => 2
Office International Development Justice => 2
HM Revenue and Customs => 2
Customs HM Treasury Home => 2
Rural Affairs Foreign Affairs => 2
Affairs Foreign Affairs Health => 2
and Rural Affairs Foreign => 2
Change Environment Food and => 2
Climate Change Environment Food => 2
Health HM Revenue and => 2
Justice Transport Work and => 2
Affairs Health HM Revenue => 2
Foreign Affairs Health HM => 2

Total Number of Links on the Webpage

The total number of links on a website gives you an idea of where the Google robot is going to follow when on the website.

Website Total Links : 220

How many of these Links are Unique

Website Unique Links : 142

Website All Unique Links :
http://www.number10.gov.uk/news/feed/
http://www.number10.gov.uk/wp-content/themes/numberten/style.css
/wp-content/themes/numberten/styles/ui-lightness/jquery-ui-1.7.2.custom.css
http://www.number10.gov.uk/
/wp-content/themes/numberten/styles/ie.css
/wp-content/themes/numberten/styles/ie7.css
/privacy-policy/
/
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/news-type/press-briefings/
/news-type/press-notices/
/news-type/prime-ministers-questions/
/news-type/speeches-and-transcripts/
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/policy/
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/policy/cabinet-office/
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/policy/department-for-education-dfe/
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/policy/transport/
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/the-coalition/
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/coalition/deputy-prime-minister-nick-clegg-biography/
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/history-and-tour/origins-and-early-inhabitants/
/history-and-tour/government-art-collection-at-number-10/
/history-and-tour/virtual-tour-of-number-10/
/history-and-tour/guest-historians/
/history-and-tour/contributors/
/transparency/
http://transparency.number10.gov.uk/
/transparency/org-charts/
/transparency/who-ministers-are-meeting/
http://transparency-archive.number10.gov.uk/transparency/contract-finder/search
/transparency/how-your-money-is-spent/
/transparency/find-other-government-data/
/take-part/
/take-part#your-neighbourhood
/take-part/your-neighbourhood/community-asset-transfer/
/take-part/your-neighbourhood/community-organisers/
/take-part/your-neighbourhood/community-supported-libraries/
/take-part/your-neighbourhood/love-where-you-live
/take-part/your-neighbourhood/organise-a-street-party/
/take-part/your-neighbourhood/the-big-tree-plant/
/take-part/your-neighbourhood/write-your-neighbourhood-plan/
/take-part#public-engagement
/take-part/public-engagement/government-consultations/
/take-part/public-engagement/petitions/
/take-part#giving
/take-part/giving/cadets/
/take-part/giving/become-a-school-governor/
/take-part/giving/donating/
/take-part/giving/national-citizen-service/
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/take-part/giving/start-a-social-enterprise/
/take-part/giving/volunteer-reserve-forces/
/take-part/giving/volunteering-time-banking/
/take-part#public-services
/take-part/public-services/set-up-a-new-school/
/take-part/public-services/start-a-public-service-mutual/
/take-part/public-services/transparency/
/take-part#community-safety
/take-part/business/become-a-special-constable/
/take-part/your-neighbourhood/neighbourhood-watch/
/take-part/your-neighbourhood/police-beat-meetings
/take-part#recognise-others
/take-part/recognise-others/big-society-awards/
/take-part/recognise-others/nominate-someone-for-an-honour/
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/news/david-cameron-eu-council-nov-2012
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/news/open-up-conference
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/news/g8-northern-ireland/
/news/prime-ministers-cbi-speech/
/news/livity-wins-the-prime-ministers-big-society-award/
/news/open-up-conference/
/policy/communities-and-local-government/
/take-part/#your-neighbourhood
/take-part/#public-engagement
/take-part/#giving
/take-part/#community-safety
/take-part/#public-services
/take-part/#recognise-others
http://transparency.number10.gov.uk
/transparency/find-all-other-government-data/
/home/no10-newsletter/
http://www.facebook.com/DavidCameron
http://twitter.com/number10gov
http://www.flickr.com/photos/number10gov
http://www.youtube.com/number10gov
https://foursquare.com/number10gov
http://pinterest.com/number10gov/
/take-part/recognising-others/big-society-awards-2/big-society-awards-3/
http://www.carbonculture.net/orgs/number10/10-downing-street/
http://www.hm-treasury.gov.uk/budget2012.htm
/contact-us/
/news-type/press-briefings
/news-type/press-notices
/news-type/prime-ministers-questions
/news-type/speeches-and-transcripts
/news-type/statements-and-articles
/policy/business-innovation-and-skills-bis/
/policy/communities-and-local-government-dclg/
/policy/culture-media-and-sport-dcms/
/policy/defence-mod/
/policy/environment-food-and-rural-affairs-defra/
/policy/foreign-affairs-fco/
/policy/revenue-and-customs-hmrc/
/policy/hm-treasury-hmt/
/policy/international-development-dfid/
/policy/justice-moj/
/policy/transport-dfe/
/policy/work-and-pensions-dwp/
/the-coalition/the-coalition/
/copyright/
/freedom-of-information/
/site-map/
/accessibility/
/rss-feed/
/links/

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