FREE Website SEO Audit Report for

We fetched SEO Data for : 10:04:51 AM - Mon, 08 Jun 2015
Perform a REFRESH


Below is the detail relating to the information that we gathered from website.

This information is very important to be checked and then corrected if there are any problems found. This is only a summary report containing the basic important on-page SEO information required, if you would like a more indepth report please contact us.

Title Tag

The Title TAG for this website is : Celeb Inspired Fashion & Dresses | Pink Boutique
SEO best practice : Less than 70 characters, due to this being the limit that Google actually displays within search results.
You should find your main keywords at the front and secondary keywords following these :
Example: Main Keywords Secondary Keywords | Brand Name

SEO Opinion : The title is the correct length - GREAT

The Title should be coded as follows:

<title>Celeb Inspired Fashion & Dresses | Pink Boutique</title>

Is the Title TAG Important?

The title TAG is important and is used not by not only Google but by browsers. See in the example below the Chameleon title TAG in 2 places:-

Website Title Tag

The title TAG will appear at the top of the Google Chrome and Mozilla Firefox web browsers.

Where does Google use the Title TAG?

If you search in Google for example "Birmingham SEO Company" you will see the following as shown here:-

Website Title Tag in Google

In Google you can see the title tag as the top line of information above the website URL which appears in all search results.

The title tag is the main text that will describe your website. This is one of the most important on-page SEO factors to get correct. The key is to ensure your page title is relevant and not the same across the complete website.

If you add more characters / words into your title tag you are reducing the keyword density of the individual words. This is important as the keyword density is part of the Google algorithm calculation.

If you look at the Chameleon title tag you can see that we have more than 70 characters and this is done on purpose to create the end result which is us being top of Google for our chosen keywords. If you need help then get in touch with us.

Meta Tag Description

Website Description : Pink Boutique is the home of celebrity-inspired fashion. View all dresses, jeans, bralets & more in the hottest trends of the moment. Shop online today!

SEO best practice : The description should be between 150 and 160 characters.

It is recommened to include you keywords in the description for each page but this should be written for humans.

SEO Opinion : GOOD

The Description Meta Tag should be coded as follows:

<meta name="description" content="Pink Boutique is the home of celebrity-inspired fashion. View all dresses, jeans, bralets & more in the hottest trends of the moment. Shop online today!">

The description tag is heavily important for improving click-through via search engines. This is an advertisement about what the specific website page content is about. This is one of the most important on-page SEO factors to get correct. Ensure your meta description is relating to the meta title. If you need help then get in touch with us.

Where does the meta description appear in Google?

Meta Description Tag in Google

Within Google search results the Meta Description is what Google uses under the website URL. If you look above you will see the description under

Avoid Duplicate Meta description Tags

The key here is to ensure that each page has its own description that is relevant to the page content. If is OK sometimes to leave the meta description blank and when this is the case Google will use page content data to provide users with a description of the web page.

Meta TAG Keywords

Even though meta keywords do not play a major part in search engines you should consider using them still. These are key phrases about the products or services that the webpage content is about.

Website Keywords : celebrity fashion, celebrity trends, celebrity clothes, celebrity clothing, celebrity style, womens celebrity fashion, womens celebrity trends, womens celebrity clothes, womens celebrity clothing, womens celebrity style

Try to pick around 10 to 15 keywords only and enter them with the most important keywords at the front.

The Keywords Meta Tag should be coded as follows:

<meta name="keywords" content="celebrity fashion, celebrity trends, celebrity clothes, celebrity clothing, celebrity style, womens celebrity fashion, womens celebrity trends, womens celebrity clothes, womens celebrity clothing, womens celebrity style">

Ensure that you have coded your meta data for the keywords as above.

Website IP Address

The IP address of website can provide information as the location of the web hosting server. Using the IP address of web hosting server to a geographical location is known as geolocation.

Website IP :

You can use this IP address to check how many websites are actually hosted on one web hosting server. Remember that if you host your website on shared hosting and the same server is hosting bad websites then this can have a negative effect on your website rankings.

Hosting Server Information

Website Server Info:
HTTP/1.1 200 OK
Server: nginx/1.6.2
Content-Type: text/html; charset=UTF-8
X-Powered-By: PHP/5.4.37
Set-Cookie: CACHED_FRONT_FORM_KEY=wABWVvaowrcyEj30; path=/
X-Cacheable: NO:Not Cacheable
Content-Length: 66100
Accept-Ranges: bytes
Date: Mon, 08 Jun 2015 11:04:53 GMT
Age: 0
Connection: close
X-Cache: MISS
Via: WebCelerate

Google Page Rank

The Google page rank of a website is a figure between 1 and 10 that Google provides which gives an indication of the quality and power of a website. To find out more information about Google Page Rank click here

Website Page Rank : 2

Alexa Rank of Website

Alexa provides a traffic rank which can show how much traffic a website is getting compared to every other website on the internet.

Website Alexa Rank: 98897

Keyword Optimisation

The Google robot can not see how lovely a website looks but takes the words from the page. To understand what information Google takes from a website we have provided the following:

Website Single Words :
Dresses => 34
and => 10
Delivery => 9
Sale => 8
to => 7
My => 6
Clothing => 4
Skater => 4
PB => 4
Collection => 4
Lace => 4
Shoes => 4
Pink => 4
Add => 4
Dress => 4
Bag => 4
your => 3
DAY => 3
All => 3
Boutique => 3
Midi => 3
Mini => 3
in => 3
Website Double Words :
Add to => 4
to Bag => 4
in your => 3
Pink Boutique => 3
Website Triple Words :
Add to Bag => 4
Prom and Formal => 2
and Formal Dresses => 2
Formal Dresses Little => 2
Dresses Little Black => 2
Dresses Prom and => 2
Little Black Dresses => 2
Day Dresses Party => 2
Dresses Party Dresses => 2
Party Dresses Prom => 2
Dresses Day Dresses => 2
Black Dresses Peplum => 2
Shoes Accessories Hair => 2
Accessories Hair Belts => 2
Hair Belts Bags => 2
Dresses Shoes Accessories => 2
Sequin Dresses Shoes => 2
Dresses Peplum Dresses => 2
Peplum Dresses Sequin => 2
Dresses Sequin Dresses => 2
Lace Dresses Day => 2
Dresses Lace Dresses => 2
Mini Dresses Midi => 2
Dresses Midi Dresses => 2
Midi Dresses Skater => 2
Dresses Mini Dresses => 2
Maxi Dresses Mini => 2
Luxury Collection Dresses => 2
Collection Dresses Maxi => 2
Dresses Maxi Dresses => 2
Dresses Skater Dresses => 2
Skater Dresses Swing => 2
Bandage Dresses Bodycon => 2
Dresses Bodycon Dresses => 2
Bodycon Dresses Lace => 2
Dresses Bandage Dresses => 2
Floral Dresses Bandage => 2
Dresses Swing Dresses => 2
Swing Dresses Floral => 2
Dresses Floral Dresses => 2
Belts Bags Jewellery => 2
Jewellery Hats Scarves => 2
Beach Holly's Picks => 2
Holly's Picks Champagne => 2
Picks Champagne Nights => 2
Champagne Nights Best => 2
The Beach Holly's => 2
and The Beach => 2
Hazy Daze Beauty => 2
Daze Beauty and => 2
Beauty and The => 2
Nights Best Dressed => 2
Best Dressed Guest => 2
Skater Dress 1995 => 2
Dress 1995 Add => 2
1995 Add to => 2
Striped Skater Dress => 2
Casuals Candy Dream => 2
Dressed Guest Spring => 2
Guest Spring Casuals => 2
Spring Casuals Candy => 2
Garden Hazy Daze => 2
Collections Secret Garden => 2
Eyelashes Tights Gift => 2
Tights Gift Vouchers => 2
Gift Vouchers Sale => 2
Gloves Eyelashes Tights => 2
and Gloves Eyelashes => 2
PB Luxury Collection => 2
Hats Scarves and => 2
Scarves and Gloves => 2
Vouchers Sale View => 2
Sale View All => 2
Clothing Sale Shoes => 2
Sale Shoes Collections => 2
Shoes Collections Secret => 2
Sale Clothing Sale => 2
Dresses Sale Clothing => 2
View All Sale => 2
All Sale Dresses => 2
Sale Dresses Sale => 2
Bags Jewellery Hats => 2
Secret Garden Hazy => 2
Bralets Skirts Shorts => 2
Tops Bralets Skirts => 2
Clothing Tops Bralets => 2
Skirts Shorts Knitwear => 2
Shorts Knitwear Gymwear => 2
Gymwear Trousers and => 2
Knitwear Gymwear Trousers => 2
Bestsellers Clothing Tops => 2
New In Bestsellers => 2
My Account My => 2
Swimwear PB Luxury => 2
Account My Wishlist => 2
Pink Boutique Logo => 2
in your browser => 2
Boutique Logo Search => 2
Trousers and Leggings => 2
In Bestsellers Clothing => 2
and Leggings Body => 2
Two Piece Sets => 2
Jackets Two Piece => 2
Sets PB Exclusive => 2
PB Exclusive Collection => 2
Collection Swimwear PB => 2
Exclusive Collection Swimwear => 2
and Jackets Two => 2
Piece Sets PB => 2
Jumpsuits Loungewear Coats => 2
Playsuits Jumpsuits Loungewear => 2
Suits Playsuits Jumpsuits => 2
Leggings Body Suits => 2
Loungewear Coats and => 2
Body Suits Playsuits => 2
Coats and Jackets => 2
Website Four Words :
Dresses Prom and Formal => 2
Prom and Formal Dresses => 2
and Formal Dresses Little => 2
Formal Dresses Little Black => 2
Party Dresses Prom and => 2
Dresses Party Dresses Prom => 2
Lace Dresses Day Dresses => 2
Dresses Day Dresses Party => 2
Day Dresses Party Dresses => 2
Dresses Little Black Dresses => 2
Little Black Dresses Peplum => 2
Dresses Shoes Accessories Hair => 2
Shoes Accessories Hair Belts => 2
Accessories Hair Belts Bags => 2
Sequin Dresses Shoes Accessories => 2
Dresses Sequin Dresses Shoes => 2
Black Dresses Peplum Dresses => 2
Dresses Peplum Dresses Sequin => 2
Peplum Dresses Sequin Dresses => 2
Dresses Lace Dresses Day => 2
Bodycon Dresses Lace Dresses => 2
Maxi Dresses Mini Dresses => 2
Dresses Mini Dresses Midi => 2
Mini Dresses Midi Dresses => 2
Dresses Midi Dresses Skater => 2
Dresses Maxi Dresses Mini => 2
Collection Dresses Maxi Dresses => 2
Swimwear PB Luxury Collection => 2
PB Luxury Collection Dresses => 2
Luxury Collection Dresses Maxi => 2
Midi Dresses Skater Dresses => 2
Dresses Skater Dresses Swing => 2
Dresses Bandage Dresses Bodycon => 2
Bandage Dresses Bodycon Dresses => 2
Dresses Bodycon Dresses Lace => 2
Floral Dresses Bandage Dresses => 2
Dresses Floral Dresses Bandage => 2
Skater Dresses Swing Dresses => 2
Dresses Swing Dresses Floral => 2
Swing Dresses Floral Dresses => 2
Hair Belts Bags Jewellery => 2
Belts Bags Jewellery Hats => 2
The Beach Holly's Picks => 2
Beach Holly's Picks Champagne => 2
Holly's Picks Champagne Nights => 2
Picks Champagne Nights Best => 2
and The Beach Holly's => 2
Beauty and The Beach => 2
Garden Hazy Daze Beauty => 2
Hazy Daze Beauty and => 2
Daze Beauty and The => 2
Champagne Nights Best Dressed => 2
Nights Best Dressed Guest => 2
Skater Dress 1995 Add => 2
Dress 1995 Add to => 2
1995 Add to Bag => 2
Striped Skater Dress 1995 => 2
Spring Casuals Candy Dream => 2
Best Dressed Guest Spring => 2
Dressed Guest Spring Casuals => 2
Guest Spring Casuals Candy => 2
Collections Secret Garden Hazy => 2
Shoes Collections Secret Garden => 2
Gloves Eyelashes Tights Gift => 2
Eyelashes Tights Gift Vouchers => 2
Tights Gift Vouchers Sale => 2
and Gloves Eyelashes Tights => 2
Scarves and Gloves Eyelashes => 2
Bags Jewellery Hats Scarves => 2
Jewellery Hats Scarves and => 2
Hats Scarves and Gloves => 2
Gift Vouchers Sale View => 2
Vouchers Sale View All => 2
Sale Clothing Sale Shoes => 2
Clothing Sale Shoes Collections => 2
Sale Shoes Collections Secret => 2
Dresses Sale Clothing Sale => 2
Sale Dresses Sale Clothing => 2
Sale View All Sale => 2
View All Sale Dresses => 2
All Sale Dresses Sale => 2
Collection Swimwear PB Luxury => 2
Secret Garden Hazy Daze => 2
Skirts Shorts Knitwear Gymwear => 2
Bralets Skirts Shorts Knitwear => 2
Shorts Knitwear Gymwear Trousers => 2
Knitwear Gymwear Trousers and => 2
Trousers and Leggings Body => 2
Gymwear Trousers and Leggings => 2
Tops Bralets Skirts Shorts => 2
Clothing Tops Bralets Skirts => 2
My Account My Wishlist => 2
Exclusive Collection Swimwear PB => 2
Pink Boutique Logo Search => 2
New In Bestsellers Clothing => 2
Bestsellers Clothing Tops Bralets => 2
and Leggings Body Suits => 2
In Bestsellers Clothing Tops => 2
Two Piece Sets PB => 2
Jackets Two Piece Sets => 2
Sets PB Exclusive Collection => 2
PB Exclusive Collection Swimwear => 2
Piece Sets PB Exclusive => 2
Leggings Body Suits Playsuits => 2
and Jackets Two Piece => 2
Suits Playsuits Jumpsuits Loungewear => 2
Body Suits Playsuits Jumpsuits => 2
Coats and Jackets Two => 2
Playsuits Jumpsuits Loungewear Coats => 2
Loungewear Coats and Jackets => 2
Jumpsuits Loungewear Coats and => 2

Total Number of Links on the Webpage

The total number of links on a website gives you an idea of where the Google robot is going to follow when on the website.

Website Total Links : 196

How many of these Links are Unique

Website Unique Links : 121
Website All Unique Links :



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This free SEO tool has been provided to give you an understanding of what information Google can find relating to your website. There are many other parts of a websites SEO that need to be looked at.

On Page SEO

On page SEO is the name given to the physical content of your website and this looks at content quality. The words on the website should be fresh not copied from another website. The website should engage with the users and the overall result of improving this will mean users will spend more time on the website and Google monitors the users experience.

The HTML coding of the website is an important part and you should ensure your coding is correct and the Titles, Description and Headers are all correctly coded and relevant. This FREE SEO tool shows this information for you.

The architecture of a website is important as this can increase the speed of the website which will have a positive effect on the crawl time and Google wants to crawl a website fast to reduce resources on the Google servers. The website URLS are also very important and should be SEO friendly.

Off Page SEO

Off Page SEO is relating to trust and physical location and all this places a part in the overall ranking of a website. High quality links from websites in the same sector will create trust and pass power which will increase Google page rank and authority.

Social media reputation and sharing is an important part of a websites off page SEO.

The hosting server you use which be in a data centre with an IP range which can tell Google the location of the website and this is a small part of the Google algorithm.

SEO Company

Chameleon Web Services is one of the leading UK SEO Companies with offices in Birmingham, Cheltenham, Dudley and London. If you require an SEO Consultant then please get in touch.

Celebrity SEO Services

We offer discrete Celebrity SEO Services which include online defence management.

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