viking-direct.co.uk

FREE Website SEO Audit Report for viking-direct.co.uk

We fetched SEO Data for viking-direct.co.uk : 06:47:39 AM - Mon, 01 Aug 2022
Perform a REFRESH

The Title TAG for this website is : Office Supplies, Stationery & Furniture | Viking Direct UK
SEO best practice : Less than 70 characters, due to this being the limit that Google actually displays within search results.
You should find your main keywords at the front and secondary keywords following these :
Example: Main Keywords Secondary Keywords | Brand Name

The Title should be coded as follows:

Is the Title TAG Important?

The title TAG is important and is used not by not only Google but by browsers. See in the example below the Chameleon title TAG in 2 places:-

The title TAG will appear at the top of the Google Chrome and Mozilla Firefox web browsers.

Where does Google use the Title TAG?

If you search in Google for example "Birmingham SEO Company" you will see the following as shown here:-

In Google you can see the title tag as the top line of information above the website URL which appears in all search results.

The title tag is the main text that will describe your website. This is one of the most important on-page SEO factors to get correct. The key is to ensure your page title is relevant and not the same across the complete website.

If you add more characters / words into your title tag you are reducing the keyword density of the individual words. This is important as the keyword density is part of the Google algorithm calculation.

If you look at the Chameleon title tag you can see that we have more than 70 characters and this is done on purpose to create the end result which is us being top of Google for our chosen keywords. If you need help then get in touch with us.

Website Description : Viking is a leading supplier of Office Supplies & Stationery. Buy everything from Ink Cartridges to Furniture at unbeatable value. FREE DELIVERY AVAILABLE.

SEO best practice : The description should be between 150 and 160 characters.

It is recommened to include you keywords in the description for each page but this should be written for humans.

The Description Meta Tag should be coded as follows:

The description tag is heavily important for improving click-through via search engines. This is an advertisement about what the specific website page content is about. This is one of the most important on-page SEO factors to get correct. Ensure your meta description is relating to the meta title. If you need help then get in touch with us.

Where does the meta description appear in Google?

Within Google search results the Meta Description is what Google uses under the website URL. If you look above you will see the description under www.chameleonwebservices.co.uk

Avoid Duplicate Meta description Tags

The key here is to ensure that each page has its own description that is relevant to the page content. If is OK sometimes to leave the meta description blank and when this is the case Google will use page content data to provide users with a description of the web page.

Meta TAG Keywords

Even though meta keywords do not play a major part in search engines you should consider using them still. These are key phrases about the products or services that the webpage content is about.

Website Keywords :

Try to pick around 10 to 15 keywords only and enter them with the most important keywords at the front.

The Keywords Meta Tag should be coded as follows:

Ensure that you have coded your meta data for the keywords as above.

Website IP Address

The IP address of website can provide information as the location of the web hosting server. Using the IP address of web hosting server to a geographical location is known as geolocation.

Website IP : 104.103.207.235

You can use this IP address to check how many websites are actually hosted on one web hosting server. Remember that if you host your website on shared hosting and the same server is hosting bad websites then this can have a negative effect on your website rankings.

Hosting Server Information

Website Server Info:
HTTP/1.0 301 Moved Permanently
Server: *
X-Frame-Options: SAMEORIGIN
Content-Security-Policy: frame-ancestors 'self' https://*.ci360.sas.com;
Location: /en/
Strict-Transport-Security: max-age=31536000 ; includeSubDomains
X-XSS-Protection: 1; mode=block
X-Content-Type-Options: nosniff
Content-Length: 0
Cache-Control: no-cache, no-store, must-revalidate
Expires: Mon, 01 Aug 2022 06:47:39 GMT
Date: Mon, 01 Aug 2022 06:47:39 GMT
Connection: close
Set-Cookie: JSESSIONID=B7D81389259C858722296A912290CB57.accstorefront-6dd7777554-zxnnp; Path=/; Secure; HttpOnly
Set-Cookie: odLanguage=en; Max-Age=360000000; Expires=Tue, 27-Dec-2033 22:47:39 GMT; Path=/; Secure
Set-Cookie: ROUTE=.accstorefront-6dd7777554-zxnnp; Path=/; Secure; HttpOnly; SameSite=None
HTTP/1.0 200 OK
Server: *
X-Frame-Options: SAMEORIGIN
Content-Security-Policy: frame-ancestors 'self' https://*.ci360.sas.com;
Pragma: no-cache
Strict-Transport-Security: max-age=31536000 ; includeSubDomains
X-XSS-Protection: 1; mode=block
X-Content-Type-Options: nosniff
Content-Type: text/html;charset=UTF-8
Content-Language: en
Cache-Control: no-cache, no-store, must-revalidate
Expires: Mon, 01 Aug 2022 06:47:39 GMT
Date: Mon, 01 Aug 2022 06:47:39 GMT
Connection: close
Set-Cookie: JSESSIONID=4281AD63C24EE3CCA35EC5068681D1D2.accstorefront-6dd7777554-j2bjs; Path=/; Secure; HttpOnly
Set-Cookie: odLanguage=en; Max-Age=360000000; Expires=Tue, 27-Dec-2033 22:47:39 GMT; Path=/; Secure
Set-Cookie: odNewUser=true; Max-Age=360000000; Expires=Tue, 27-Dec-2033 22:47:39 GMT; Path=/; Secure
Set-Cookie: odChannelType=B2B; Max-Age=360000000; Expires=Tue, 27-Dec-2033 22:47:39 GMT; Path=/; Secure
Set-Cookie: ROUTE=.accstorefront-6dd7777554-j2bjs; Path=/; Secure; HttpOnly; SameSite=None

Google Page Rank

The Google page rank of a website is a figure between 1 and 10 that Google provides which gives an indication of the quality and power of a website. To find out more information about Google Page Rank click here

Website Page Rank : 0

Alexa Rank of Website

Alexa provides a traffic rank which can show how much traffic a website is getting compared to every other website on the internet.

Website Alexa Rank: 0

Keyword Optimisation

The Google robot can not see how lovely a website looks but takes the words from the page. To understand what information Google takes from a website we have provided the following:

Website Single Words :
& => 175
all => 54
&rsaquo => 42
Cartridges => 42
See => 42
Office => 34
From => 31
Viking => 31
Toner => 31
to => 31
Shop => 31
& => 28
Ink => 27
you => 27
Paper => 24
the => 24
your => 24
and => 23
office => 21
Compatible => 20
Accessories => 18
Files => 17
with => 16
more => 16
Labels => 16
a => 14
Chairs => 14
of => 14
in => 13
Home => 13
are => 13
for => 12
Supplies => 12
at => 11
Solutions => 10
Books => 10
Furniture => 10
customer => 10
Storage => 10
VAT => 10
Mailing => 10
Desks => 9
View => 9
Equipment => 9
Ribbons => 9
Printer => 9
Cleaning => 9
Filing => 8
on => 8
Machines => 8
shop => 8
Bags => 8
Coffee => 8
Hygiene => 8
Envelopes => 8
now => 8
Business => 8
we => 7
Pens => 7
prices => 7
out => 7
Insurance => 7
our => 7
products => 7
Brother => 7
Computer => 6
Services => 6
Find => 6
supplies => 6
Packaging => 6
Sign => 6
Free => 6
Gifts => 6
is => 6
Top => 6
HP => 6
Headsets => 6
Notes => 6
have => 6
Garden => 6
New => 6
Folders => 5
Up => 5
Desk => 5
Print => 5
Presentation => 5
Binders => 5
Postage => 5
Boxes => 5
Gift => 5
Staplers => 5
Lever => 5
Sticky => 5
Arch => 5
Canon => 5
need => 5
Seating => 5
best => 5
Markers => 5
Epson => 5
Stamps => 5
Diaries => 5
account => 5
Other => 5
Shops => 5
Dispensers => 5
us => 5
Trolleys => 4
Highlighters => 4
Archive => 4
Ring => 4
service => 4
Suspension => 4
Lexmark => 4
Document => 4
Trending => 4
Protective => 4
We => 4
deals => 4
Personal => 4
Indices => 4
Packing => 4
stationery => 4
Offers => 4
Safety => 4
Technology => 4
over => 4
Customer => 4
Order => 4
free => 4
Hobbies => 4
In => 4
Nectar => 4
Get => 4
Create => 4
offers => 4
Notepads => 4
an => 4
Pack => 4
Index => 4
shown => 4
Meeting => 4
When => 4
Tools => 4
Show => 4
can => 4
furniture => 4
Leisure => 4
from => 4
excl => 4
get => 3
stock => 3
assortment => 3
Computers => 3
Stools => 3
Ergonomic => 3
do => 3
Prices => 3
supplier => 3
expert => 3
Sale => 3
Facilities => 3
one => 3
Planners => 3
Clearance => 3
1349 => 3
While => 3
Each => 3
Calendars => 3
Drawing => 3
Support => 3
Marker => 3
Keyboards => 3
Notebooks => 3
last => 3
Hand => 3
Chair => 3
happy => 3
always => 3
you&rsquore => 3
Printers => 3
Kitchen => 3
Power => 3
Dividers => 3
Air => 3
Oki => 3
Staples => 3
Essentials => 3
world => 3
Postroom => 3
range => 3
Hole => 3
Punchers => 3
Branded => 3
Desktop => 3
Tags => 3
Card => 3
Batteries => 3
With => 3
Deals => 3
Our => 3
Boards => 3
Writing => 3
Instruments => 3
or => 3
Whiteboards => 3
Covers => 3
delivery => 3
Start => 3
My => 3
Brand => 3
Holders => 3
year => 3
right => 3
it => 3
Everything => 3
School => 3
online => 3
special => 3
Tables => 3
Whiteboard => 3
Buy => 3
as => 3
Punched => 3
Your => 3
business => 3
Pockets => 3

Website Double Words :
See all => 41
Toner Cartridges => 24
&rsaquo From => 22
Ink Cartridges => 18
Compatible Toner => 11
& Accessories => 10
View all => 9
Compatible Ink => 8
all Office => 7
Cleaning & => 7
& Hygiene => 6
Printer Ribbons => 6
all See => 6
you are => 6
at Viking => 6
& Mailing => 6
Paper & => 5
out more => 5
Find out => 5
Storage Solutions => 5
Lever Arch => 5
Ink & => 5
& Toner => 5
shop &rsaquo => 5
Up to => 5
Labels & => 5
Office Furniture => 5
Home Office => 5
& Seating => 5
Office Chairs => 5
Mailing Bags => 4
Cartridges Canon => 4
you need => 4
Cartridges Other => 4
Cartridges Lexmark => 4
the best => 4
Cartridges Brother => 4
of the => 4
Cartridges HP => 4
Arch Files => 4
Viking is => 4
office supplies => 4
Sticky Notes => 4
Ring Binders => 4
Files & => 4
Chairs & => 4
VAT Show => 4
Cartridges Epson => 4
excl VAT => 4
are a => 4
customer When => 4
more &rsaquo => 4
customer you => 4
When you => 4
Sign In => 3
Desktop Essentials => 3
Brand Shops => 3
My Viking => 3
Other Branded => 3
Packaging & => 3
Packaging Supplies => 3
the office => 3
Suspension Files => 3
Punched Pockets => 3
& Folders => 3
From 1349 => 3
Services &rsaquo => 3
& Labels => 3
& Tags => 3
Office Storage => 3
Marker Pens => 3
Cartridges Toner => 3
& Mailing => 3
your office => 3
Free Gifts => 3
Gift Shop => 3
Staples & => 3
and stationery => 3
& Drawing => 3
with special => 3
special offers => 3
Boxes & => 3
Cartridges Compatible => 3
Office Supplies => 3
Hole Punchers => 3
Solutions Storage => 3
offers From => 3
Furniture & => 3

Website Triple Words :
Compatible Toner Cartridges => 11
Compatible Ink Cartridges => 8
Cleaning & Hygiene => 6
See all See => 6
all See all => 6
Ink & Toner => 5
Find out more => 5
See all Office => 5
customer When you => 4
Lever Arch Files => 4
out more &rsaquo => 4
When you are => 4
you are a => 4
all Office Furniture => 3
Ink Cartridges Toner => 3
Packaging & Mailing => 3
special offers From => 3
Files & Folders => 3
with special offers => 3
Chairs & Seating => 3
Office Chairs & => 3
Office Furniture & => 3
Office Storage Solutions => 3
Labels & Tags => 3
&rsaquo From 1349 => 3
Cartridges Toner Cartridges => 2
Indices Suspension Files => 2
Dividers & Indices => 2
Ribbons Ink Cartridges => 2
Binders & Lever => 2
more get more => 2
Ink Cartridges HP => 2
Ink Cartridges Epson => 2
Ink Cartridges Brother => 2
Buy more get => 2
Ring Binders & => 2
Ink Cartridges Compatible => 2
Virtual Print House => 2
& Lever Arch => 2
Cartridges Compatible Ink => 2
your ideal office => 2
Top 25 Ecofriendly => 2
25 Ecofriendly deals => 2
Postage & Packaging => 2
& Packaging Supplies => 2
Envelopes & Mailing => 2
more From 1319 => 2
& more From => 2
Fans Air Conditioners => 2
Air Conditioners & => 2
Shop Office Depot => 2
Conditioners & more => 2
& Mailing Bags => 2
Cardboard Boxes & => 2
Paper & Labels => 2
Create your ideal => 2
ideal office with => 2
office with Viking => 2
Suspension Files Suspension => 2
Shop See all => 2
Ink Cartridges Canon => 2
Boxes & Tubes => 2
you need to => 2
Punched Pockets See => 2
Pockets See all => 2
Trolleys & Trucks => 2
Cartridges Other Compatible => 2
Sport & Fitness => 2
Hobbies & Leisure => 2
View all Office => 2
Writing & Drawing => 2
&rsaquo From 479 => 2
Desks See all => 2
Tools & Accessories => 2
Catering & Kitchen => 2
Home & Garden => 2
Personal Protective Equipment => 2
Protective Equipment (PPE) => 2
Marker Pens & => 2
Pens & Highlighters => 2
Staples & Hole => 2
Staplers Staples & => 2
& Hole Punchers => 2
Whiteboards & Accessories => 2
Accessories See all => 2
one of the => 2
Furniture & Seating => 2
Cartridges &rsaquo From => 2
office and stationery => 2
Storage Solutions Office => 2
& Seating Office => 2
Now with special => 2
orders over £49 => 2
Cartridges Lexmark Compatible => 2
Cartridges Epson Compatible => 2
Toner Cartridges HP => 2
Toner Cartridges Brother => 2
Toner Cartridges Canon => 2
Cartridges Canon Compatible => 2
Cartridges Brother Compatible => 2
Cartridges Other Branded => 2
Ink Cartridges Lexmark => 2
Storage Solutions Storage => 2
Cartridges HP Compatible => 2
Toner Cartridges Lexmark => 2
Toner Cartridges Oki => 2
Hygiene & Care => 2
Personal Hygiene & => 2
&rsaquo From 119 => 2
£49 (excl VAT) => 2
over £49 (excl => 2
Hobbies & Leisure => 2
&rsaquo From 025 => 2
Toner Cartridges Other => 2
Toner Cartridges Epson => 2
Toner Cartridges See => 2
Cartridges See all => 2
Ink Cartridges Other => 2
Toner Cartridges Samsung => 2
you can show => 2
the VAT Show => 2
are shown according => 2
prices are shown => 2
logged in prices => 2
in prices are => 2
customer you can => 2
shown according to => 2
to your profile => 2
a private customer => 2
Managed Print Services => 2
according to your => 2
reclaim the VAT => 2
private customer you => 2
Show incl VAT => 2
VAT Show excl => 2
all prices inclusive => 2
you have logged => 2
After you have => 2
excl VAT After => 2
VAT After you => 2
prices inclusive VAT => 2
show all prices => 2
can show all => 2
VAT Show incl => 2
have logged in => 2
Show excl VAT => 2
inclusive VAT Show => 2
excl VAT What => 2
New & Trending => 2
0330 128 1399 => 2
What prices do => 2
to see Private => 2
want to see => 2
in to My => 2
to My Viking => 2
probably can reclaim => 2
are a private => 2
you want to => 2
prices do you => 2
customer you probably => 2
Sign in to => 2
you probably can => 2
business customer you => 2
While stocks last => 2
do you want => 2
are a business => 2
a business customer => 2
can reclaim the => 2
Sign In Sign => 2
see Private customer => 2
Prices shown excl => 2
shown excl VAT => 2
Private customer When => 2
Order by Viking => 2
incl VAT Business => 2
Business customer When => 2
VAT What prices => 2
VAT Business customer => 2

Website Four Words :
See all See all => 6
customer When you are => 4
When you are a => 4
Find out more &rsaquo => 4
with special offers From => 3
Office Chairs & Seating => 3
After you have logged => 2
VAT After you have => 2
have logged in prices => 2
are shown according to => 2
shown according to your => 2
prices are shown according => 2
in prices are shown => 2
excl VAT After you => 2
logged in prices are => 2
you have logged in => 2
VAT Show excl VAT => 2
a business customer you => 2
business customer you probably => 2
are a business customer => 2
you are a business => 2
Business customer When you => 2
customer you probably can => 2
you probably can reclaim => 2
the VAT Show excl => 2
according to your profile => 2
reclaim the VAT Show => 2
can reclaim the VAT => 2
probably can reclaim the => 2
Show excl VAT After => 2
ideal office with Viking => 2
Chairs & Seating Office => 2
Postage & Packaging Supplies => 2
Office Storage Solutions Office => 2
Personal Protective Equipment (PPE) => 2
& Lever Arch Files => 2
Fans Air Conditioners & => 2
Air Conditioners & more => 2
Cardboard Boxes & Tubes => 2
Office Furniture & Seating => 2
& more From 1319 => 2
Envelopes & Mailing Bags => 2
Conditioners & more From => 2
Binders & Lever Arch => 2
Ring Binders & Lever => 2
Personal Hygiene & Care => 2
Cartridges Compatible Ink Cartridges => 2
Create your ideal office => 2
VAT Business customer When => 2
in to My Viking => 2
Ink Cartridges Toner Cartridges => 2
Marker Pens & Highlighters => 2
Punched Pockets See all => 2
See all Office Furniture => 2
Top 25 Ecofriendly deals => 2
Now with special offers => 2
Sign in to My => 2
your ideal office with => 2
What prices do you => 2
VAT What prices do => 2
excl VAT What prices => 2
prices do you want => 2
do you want to => 2
want to see Private => 2
you want to see => 2
over £49 (excl VAT) => 2
shown excl VAT What => 2
Staplers Staples & Hole => 2
Buy more get more => 2
Staples & Hole Punchers => 2
incl VAT Business customer => 2
Prices shown excl VAT => 2
orders over £49 (excl => 2
to see Private customer => 2
Toner Cartridges See all => 2
all prices inclusive VAT => 2
show all prices inclusive => 2
can show all prices => 2
see Private customer When => 2
inclusive VAT Show incl => 2
Show incl VAT Business => 2
VAT Show incl VAT => 2
you can show all => 2
prices inclusive VAT Show => 2
customer you can show => 2
you are a private => 2
private customer you can => 2
a private customer you => 2
Private customer When you => 2
are a private customer => 2

Total Number of Links on the Webpage

The total number of links on a website gives you an idea of where the Google robot is going to follow when on the website.

Website Total Links : 762

How many of these Links are Unique

Website Unique Links : 594

Website All Unique Links :
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https://www.viking-direct.co.uk/en/
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https://www.vikingdirect.ie/en/
https://www.viking.de/de/
https://www.vikingdirect.be/fr/
https://www.vikingdirekt.ch/fr/
https://www.viking-direct.lu/fr/
https://www.vikingdirect.be/nl/
https://www.vikingdirect.nl/nl/
https://www.vikingdirekt.ch/de/
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https://www.viking-direct.co.uk/en/customer-service/q/How-can-I-pay-uk
https://www.paypal.com/uk/cgi-bin/webscr?cmd=xpt/cps/popup/OLCWhatIsPayPal-outside
https://www.vikingdirekt.at/de/_s/language?code=de_AT
https://www.viking.de/
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https://www.vikingdirect.nl
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https://www.viking-direct.co.uk
http://www.viking-direct.lu/
https://www.viking-direct.co.uk/en/customer-service
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