zapsweets.co.uk
FREE Website SEO Audit Report for zapsweets.co.uk
We fetched SEO Data for zapsweets.co.uk : 01:10:04 PM - Thu, 07 Mar 2013
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FREE SEO WEBSITE REPORT FOR zapsweets.co.uk
Below is the detail relating to the information that we gathered from zapsweets.co.uk website.
This information is very important to be checked and then corrected if there are any problems found. This is only a summary report containing the basic important on-page SEO information required, if you would like a more indepth report please contact us.
Title Tag
The Title TAG for this website is : Wholesale Sweets - Retro Sweet Shop - USA Candy - Zap Sweets
SEO best practice : Less than 70 characters, due to this being the limit that Google actually displays within search results.
You should find your main keywords at the front and secondary keywords following these :
Example: Main Keywords Secondary Keywords | Brand Name
SEO Opinion : The title is the correct length - GREAT
The Title should be coded as follows:
<head>
<title>Wholesale Sweets - Retro Sweet Shop - USA Candy - Zap Sweets</title>
</head>
Is the Title TAG Important?
The title TAG is important and is used not by not only Google but by browsers. See in the example below the Chameleon title TAG in 2 places:-
The title TAG will appear at the top of the Google Chrome and Mozilla Firefox web browsers.
Where does Google use the Title TAG?
If you search in Google for example "Birmingham SEO Company" you will see the following as shown here:-
In Google you can see the title tag as the top line of information above the website URL which appears in all search results.
The title tag is the main text that will describe your website. This is one of the most important on-page SEO factors to get correct. The key is to ensure your page title is relevant and not the same across the complete website.
If you add more characters / words into your title tag you are reducing the keyword density of the individual words. This is important as the keyword density is part of the Google algorithm calculation.
If you look at the Chameleon title tag you can see that we have more than 70 characters and this is done on purpose to create the end result which is us being top of Google for our chosen keywords. If you need help then get in touch with us.
Meta Tag Description
Website Description : Find a huge range of retro sweets in our fun, online sweetshop! Buy your favourite american candy, wholesale sweets, chocolate, fudge and hampers.
SEO best practice : The description should be between 150 and 160 characters.
It is recommened to include you keywords in the description for each page but this should be written for humans.
SEO Opinion : GOOD
The Description Meta Tag should be coded as follows:
<head>
<meta name="description" content="Find a huge range of retro sweets in our fun, online sweetshop! Buy your favourite american candy, wholesale sweets, chocolate, fudge and hampers.">
</head>
The description tag is heavily important for improving click-through via search engines. This is an advertisement about what the specific website page content is about. This is one of the most important on-page SEO factors to get correct. Ensure your meta description is relating to the meta title. If you need help then get in touch with us.
Where does the meta description appear in Google?
Within Google search results the Meta Description is what Google uses under the website URL. If you look above you will see the description under www.chameleonwebservices.co.uk
Avoid Duplicate Meta description Tags
The key here is to ensure that each page has its own description that is relevant to the page content. If is OK sometimes to leave the meta description blank and when this is the case Google will use page content data to provide users with a description of the web page.
Meta TAG Keywords
Even though meta keywords do not play a major part in search engines you should consider using them still. These are key phrases about the products or services that the webpage content is about.
Website Keywords : sweets, retro sweets, wholesale sweets, american candy, chocolates, fudge, hampers
Try to pick around 10 to 15 keywords only and enter them with the most important keywords at the front.
The Keywords Meta Tag should be coded as follows:
<head>
<meta name="keywords" content="sweets, retro sweets, wholesale sweets, american candy, chocolates, fudge, hampers">
</head>
Ensure that you have coded your meta data for the keywords as above.
Website IP Address
The IP address of website can provide information as the location of the web hosting server. Using the IP address of web hosting server to a geographical location is known as geolocation.
Website IP : 91.146.110.101
You can use this IP address to check how many websites are actually hosted on one web hosting server. Remember that if you host your website on shared hosting and the same server is hosting bad websites then this can have a negative effect on your website rankings.
Hosting Server Information
Website Server Info:
HTTP/1.1 200 OK
Server: Apache/2.2.22 (Unix) mod_ssl/2.2.22 OpenSSL/0.9.8e-fips-rhel5
Set-Cookie: frontend=5785ff31df037477c45f9d8df454d172; expires=Thu, 07-Mar-2013 14:10:05 GMT; path=/; domain=www.zapsweets.co.uk; HttpOnly
Expires: Mon, 31 Mar 2008 10:00:00 GMT
Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0, s-maxage=86400
Pragma: no-cache
Vary: Accept-Encoding,User-Agent
Content-Type: text/html; charset=UTF-8
Content-Length: 42033
Accept-Ranges: bytes
Date: Thu, 07 Mar 2013 13:10:05 GMT
X-Varnish: 386226632
Age: 0
Via: 1.1 varnish
Connection: close
Google Page Rank
The Google page rank of a website is a figure between 1 and 10 that Google provides which gives an indication of the quality and power of a website. To find out more information about
Google Page Rank click here
Website Page Rank : 2
Alexa Rank of Website
Alexa provides a traffic rank which can show how much traffic a website is getting compared to every other website on the internet.
Website Alexa Rank: 1164268
Keyword Optimisation
The Google robot can not see how lovely a website looks but takes the words from the page. To understand what information Google takes from a website we have provided the following:
Website Single Words : the => 30
of => 28
to => 23
Sweets => 22
and => 19
our => 18
a => 16
sweets => 16
are => 12
from => 12
you => 12
have => 11
that => 11
Bulk => 10
as => 10
price => 9
& => 9
American => 9
candy => 9
We => 9
in => 8
range => 8
for => 7
sweet => 7
those => 7
your => 7
all => 7
Gifts => 6
with => 6
retro => 6
Retro => 6
we => 6
an => 6
well => 6
Chocolate => 6
The => 6
american => 6
UK => 5
will => 5
nostalgic => 5
bring => 5
Candy => 5
memories => 5
shop => 5
such => 5
they => 5
items => 5
these => 5
be => 5
online => 5
Zap => 5
USA => 5
including => 4
favourite => 4
Wholesale => 4
over => 4
back => 4
traditional => 4
or => 4
x => 4
confectionery => 4
Search => 4
Peanut => 4
Boxes => 4
Basket => 4
Buy => 4
is => 3
only1299 => 3
24 => 3
also => 3
With => 3
feeling => 3
stock => 3
more => 3
For => 3
Checkout => 3
past => 3
Bag => 3
M&M's => 3
These => 3
sure => 3
A => 3
can => 3
Butter => 3
remember => 3
mints => 3
chocolate => 3
Wonka => 3
available => 3
Jars => 3
ever => 3
wholesale => 3
very => 3
popular => 3
only1999 => 3
oldfashioned => 3
them => 3
were => 3
just => 3
basket => 3
Website Double Words :
our price => 9
range of => 7
from the => 6
Zap Sweets => 5
retro sweets => 5
bring back => 4
we have => 4
Wholesale Sweets => 4
all of => 4
Buy The => 3
nostalgic memories => 3
Retro Sweets => 3
Gifts For => 3
the past => 3
are a => 3
have a => 3
sweets from => 3
Candy American => 3
such as => 3
american candy => 3
price only1299 => 3
of those => 3
Boxes Bulk => 3
our online => 3
sure to => 3
price only1999 => 3
24 x => 3
Peanut Butter => 3
Website Triple Words :
from the past => 3
our price only1999 => 3
our price only1299 => 3
Here are a => 2
extensive range of => 2
from the USA => 2
are a few => 2
sweets from the => 2
few well known => 2
We strive to => 2
of retro sweets => 2
including all of => 2
range of goodies => 2
a few well => 2
to bring back => 2
our price only1699 => 2
range of american => 2
Bag our price => 2
Bulk Bag our => 2
3kg Bulk Bag => 2
the highest quality => 2
of those oldfashioned => 2
Sweets American Sweets => 2
bring back those => 2
Do you remember => 2
all of those => 2
are sure to => 2
an extensive range => 2
View Basket & => 2
Basket & Checkout => 2
wide range of => 2
or View Basket => 2
Shopping or View => 2
Continue Shopping or => 2
a wide range => 2
such a wide => 2
Sweets Retro Sweets => 2
With such a => 2
your shopping basket => 2
Website Four Words :
to bring back those => 2
a wide range of => 2
such a wide range => 2
Here are a few => 2
3kg Bulk Bag our => 2
a few well known => 2
Bag our price only1299 => 2
Bulk Bag our price => 2
With such a wide => 2
all of those oldfashioned => 2
View Basket & Checkout => 2
sweets from the past => 2
an extensive range of => 2
or View Basket & => 2
Shopping or View Basket => 2
are a few well => 2
Continue Shopping or View => 2
Total Number of Links on the Webpage
The total number of links on a website gives you an idea of where the Google robot is going to follow when on the website.
Website Total Links : 122
How many of these Links are Unique
Website Unique Links : 97
Website All Unique Links :
http://www.zapsweets.co.uk/skin/frontend/default/magesupport/favicon.ico
http://www.zapsweets.co.uk/skin/m/1361972822/skin/frontend/default/magesupport/css/reset.css,/skin/frontend/default/magesupport/css/boxes.css,/skin/frontend/default/magesupport/css/menu.css,/skin/frontend/default/magesupport/css/clears.css,/skin/frontend/default/default/ajaxcartpro/css/styles.css,/skin/frontend/default/default/aw_blog/css/style.css,/skin/frontend/base/default/sagepaysuite/css/sagePaySuite.css
http://www.zapsweets.co.uk/skin/m/1336513606/skin/frontend/default/magesupport/css/print.css
http://www.zapsweets.co.uk/skin/m/1360829147/skin/frontend/default/magesupport/css/iestyles.css
http://www.zapsweets.co.uk/skin/m/1336513528/skin/frontend/default/magesupport/css/ie7minus.css
http://www.zapsweets.co.uk/skin/m/1360261015/skin/frontend/default/default/ajaxcartpro/css/ie7-style.css
#main
#footer
http://www.zapsweets.co.uk/
http://www.zapsweets.co.uk/checkout/cart/
http://www.zapsweets.co.uk/sweets.html
http://www.zapsweets.co.uk/sweets/retro-sweets.html
http://www.zapsweets.co.uk/sweets/wholesale-chocolate.html
http://www.zapsweets.co.uk/sweets/kids-sweets.html
http://www.zapsweets.co.uk/sweets/sugar-free-sweets.html
http://www.zapsweets.co.uk/sweets/halal-sweets.html
http://www.zapsweets.co.uk/sweets/vegetarian-sweets.html
http://www.zapsweets.co.uk/american-sweets.html
http://www.zapsweets.co.uk/american-sweets/easter-usa-candy.html
http://www.zapsweets.co.uk/american-sweets/american-hard-candy.html
http://www.zapsweets.co.uk/american-sweets/american-soft-candy.html
http://www.zapsweets.co.uk/american-sweets/american-chocolate.html
http://www.zapsweets.co.uk/american-sweets/american-soda-drinks.html
http://www.zapsweets.co.uk/american-sweets/american-cereal.html
http://www.zapsweets.co.uk/american-sweets/american-grocery.html
http://www.zapsweets.co.uk/american-sweets/individual-usa-treats.html
http://www.zapsweets.co.uk/gift-hampers.html
http://www.zapsweets.co.uk/gifts.html
http://www.zapsweets.co.uk/gifts/gift-boxes-tins.html
http://www.zapsweets.co.uk/gifts/gifts-for-him.html
http://www.zapsweets.co.uk/gifts/gifts-for-her.html
http://www.zapsweets.co.uk/gifts/gifts-for-kids.html
http://www.zapsweets.co.uk/buy-the-bag.html
http://www.zapsweets.co.uk/buy-the-bag/traditional-retro-sweets.html
http://www.zapsweets.co.uk/buy-the-bag/boiled-sweets.html
http://www.zapsweets.co.uk/buy-the-bag/foam-gummy-sweets.html
http://www.zapsweets.co.uk/buy-the-bag/kids-novelty-gobstoppers-sweets.html
http://www.zapsweets.co.uk/buy-the-bag/toffees-chews.html
http://www.zapsweets.co.uk/buy-the-bag/chocolate-nuts-fruit.html
http://www.zapsweets.co.uk/buy-the-bag/liquorice-lollipops.html
http://www.zapsweets.co.uk/buy-the-bag/bon-bons-marshmallows.html
http://www.zapsweets.co.uk/buy-the-bag/fizzy-sour-sherbet-sweets.html
http://www.zapsweets.co.uk/buy-the-jar.html
http://www.zapsweets.co.uk/buy-the-jar/branded-jars.html
http://www.zapsweets.co.uk/buy-the-jar/zap-sweets-plastic-jars.html
http://www.zapsweets.co.uk/buy-the-jar/sugar-free-sweets-jars.html
http://www.zapsweets.co.uk/buy-the-box.html
http://www.zapsweets.co.uk/buy-the-box/bulk-boxes.html
http://www.zapsweets.co.uk/buy-the-box/bulk-chocolate-boxes.html
http://www.zapsweets.co.uk/buy-the-box/haribo-pre-packs.html
http://www.zapsweets.co.uk/buy-the-box/bulk-novelty-boxes.html
http://www.zapsweets.co.uk/buy-the-box/bulk-candy-tubs.html
http://www.zapsweets.co.uk/buy-the-box/bulk-lollipops-tubs-jars.html
http://www.zapsweets.co.uk/buy-the-box/bulk-fudge-tubs-boxes.html
http://www.zapsweets.co.uk/occasions.html
http://www.zapsweets.co.uk/occasions/mothers-day-sweets.html
http://www.zapsweets.co.uk/occasions/easter-sweets-chocolate.html
http://www.zapsweets.co.uk/occasions/wedding-sweets.html
http://www.zapsweets.co.uk/occasions/corporate-sweets.html
http://www.zapsweets.co.uk/new-sweets.html
/
/sweets/retro-sweets.html
/sweets/sugar-free-sweets.html
http://www.zapsweets.co.uk/original-iced-caramels-2kg-jar.html
#
http://www.zapsweets.co.uk/m-m-s-peanut-butter-24-x-46-2g.html
http://www.zapsweets.co.uk/handmade-vanilla-table-24-x-95g.html
http://www.zapsweets.co.uk/kit-kat-chunky-peanut-butter-36-x-42g.html
http://www.zapsweets.co.uk/scottish-handmade-tablet-24-x-100g.html
#new-tab
#american-sweets-tab
#retro-confectionery-tab
http://www.zapsweets.co.uk/fizzy-soda-pops-3kg-bulk-bag.html
http://www.zapsweets.co.uk/milk-chocolate-peanut-clusters-2kg-box.html
http://www.zapsweets.co.uk/haribo-starfish-3kg-bulk-bag.html
http://www.zapsweets.co.uk/cadbury-creme-eggs-48-count.html
http://www.facebook.com/zapsweets
http://www.twitter.com/ZapSweets
https://plus.google.com/106473917548063729234
http://www.pinterest.com/ZapSweets
http://www.zapsweets.co.uk/about-zap-sweets
http://www.zapsweets.co.uk/terms-and-conditions
http://www.zapsweets.co.uk/cookies-privacy
http://www.zapsweets.co.uk/delivery
http://www.zapsweets.co.uk/retro-sweets
http://www.zapsweets.co.uk/wholesale-sweets
http://www.zapsweets.co.uk/american-sweets
http://www.zapsweets.co.uk/catalog/seo_sitemap/category/
http://www.zapsweets.co.uk/catalogsearch/term/popular/
http://www.zapsweets.co.uk/catalogsearch/advanced/
http://www.zapsweets.co.uk/contacts/
http://www.zapsweets.co.uk/rss/
http://www.zapsweets.co.uk/blog/
http://www.zapsweets.co.uk/awmobile/switch/toMobile/
https://www.zapsweets.co.uk/customer/account/
http://www.zapsweets.co.uk/checkout/
https://www.zapsweets.co.uk/customer/account/login/
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